Insights

Diversified Packaging Wihuri Group operates multiple packaging divisions across regions (Wipak in Europe/Asia and Winpak in North America), indicating ongoing demand for packaging materials in food and medical sectors. This suggests sales opportunities for packaging materials, machinery, and related conversion services across geographic markets.

Integrated Wholesale Reach Wihuri Oy Metro-tukku is a major daily goods wholesaler in Finland with a broad catalog of 15,000 items, including fresh, frozen, general merchandise, and alcoholic beverages, complemented by online purchasing. This presents cross-sell potential for supply chain optimization solutions, refrigeration equipment, and e-commerce enablement platforms.

Industrial Trade Potential The Technical Trade division represents brands like John Deere, Linde, Mazak, and Eberspächer, plus Wille environmental machinery and marine diesel services. Opportunities exist for industrial equipment, automation, energy-efficient solutions, and after-sales service packages.

Aviation Logistics Wihuri Aviation handles customized air charter, cargo, and freight forwarding with a global footprint and specialized time-critical projects. Potential sales opportunities include aircraft ground support tech, logistics optimization software, and specialized cargo handling equipment for time-sensitive operations.

Financial Footprint With revenue in the range of 100 to 250 million USD and operations across 30 countries employing thousands, Wihuri presents scale-ready opportunities for enterprise-grade ERP enhancements, supply chain analytics, and sustainability initiatives that align with its multi-division structure and international presence.

Similar companies to Wihuri Group

Wihuri Group's Email Address Formats

Wihuri Group uses at least 2 email formats:
Wihuri Group Email FormatsExamplePercentage
First.Last@wihuri.comJohn.Doe@wihuri.com
98%
Last.First@wihuri.comDoe.John@wihuri.com
2%

Frequently Asked Questions

What is Wihuri Group's official website and social media links?

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Wihuri Group's official website is wihuri.com and has social profiles on LinkedIn.

How much revenue does Wihuri Group generate?

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As of August 2026, Wihuri Group's annual revenue is estimated to be $100M - $250M.

What is Wihuri Group's SIC code and NAICS code?

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Wihuri Group's SIC code is 5099 - Durable Goods, Not Elsewhere Classified and NAICS code is 42 - Wholesale Trade.

How many employees does Wihuri Group have currently?

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As of August 2026, Wihuri Group has approximately 54 employees across 3 continents, including Europe, Asia and Africa. Key team members include Cio: J. H., Vice President And General Manager Wihuri: J. M. and Head Of Application Management Services: H. O. Explore Wihuri Group's employee directory with LeadIQ.

What industry does Wihuri Group belong to?

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Wihuri Group operates in the Wholesale industry.

What is Wihuri Group's email format?

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Wihuri Group's email format typically follows the pattern of First.Last@wihuri.com. Find more Wihuri Group email formats with LeadIQ.

When was Wihuri Group founded?

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Wihuri Group was founded in 1901.
Wihuri Group logo

Wihuri Group

WholesaleSouthwest Finland, Finland51-200 Employees

Wihuri Group is an international conglomerate with Finnish roots that operates across several business lines, including packaging, daily goods wholesale, technical trade, and aviation. Its packaging arm spans Europe and Asia through Wipak and North America through Winpak, supplying packaging materials for the food and medical sectors. In Finland, Wihuri Oy Metro-tukku functions as a major daily goods wholesaler, offering about 15,000 items and providing online as well as in-store purchasing options.

The group’s technical trade unit supplies clients with comprehensive solutions and represents brands such as John Deere, Linde, Mazak, and Eberspächer, while Wille Machines Oy and Marine Diesel Finland Oy address industrial equipment and marine diesel maintenance. Wihuri Aviation delivers customized air charter, cargo, and freight forwarding services via its Jetflite and Jetlogistics entities, with a head office at Helsinki-Vantaa Airport. Overall, the organization employs more than 5,000 professionals across 30 countries and is headquartered in the Helsinki region of Finland.

Section iconCompany Overview

Website
wihuri.com
SIC Code
5099 - Durable Goods, Not Elsewhere Classified
NAICS Code
42 - Wholesale Trade
Founded
1901
Employees
51-200

Section iconFunding & Financials

  • $100M - $250M

    Wihuri Group's revenue is estimated to be in the range of $100M - $250M

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