Insights

Strategic Acquisition Willo Labs was acquired by Follett Higher Education in 2022, signaling strong growth support and potential cross-sell opportunities within Follett’s institutional network and distribution channels.

Campus Scale Reach Connected to over 1,400 institutions across the US and Canada, Willo Labs offers a broad potential customer base for LMS and digital content delivery enhancements, ideal for enterprise and multi-campus deals.

Digital Material Hub The platform centralizes all digital courseware across any LMS or business model, reducing friction for institutions; a compelling value proposition for schools seeking streamlined procurement and materials management.

Existing Partnerships Recent university store partnerships (Pitt, Georgia Southern) demonstrate a track record of integrating Willo’s digital materials delivery with campus channels, suggesting opportunities to expand into more university stores and partner networks.

Financial Footprint Current revenue range implies a mid-market focus with potential for expansion into larger campuses or entire state/national education groups, aligning with Follett’s growth ambitions and scalable deployment.

Willo Labs Tech Stack

Willo Labs uses 8 technology products and services including Linkedin Insight Tag, Amazon Web Services, cdnjs, and more. Explore Willo Labs's tech stack below.

  • Linkedin Insight Tag
    Analytics
  • Amazon Web Services
    Cloud Hosting
  • cdnjs
    Content Delivery Network
  • HubSpot Content Hub
    Content Management System
  • Google Drive
    Document Management Systems
  • Google Docs
    Documentation Tools
  • parallax.js
    Javascript Libraries
  • Google Analytics
    Web Analytics

Willo Labs's Email Address Formats

Willo Labs uses at least 1 format(s):
Willo Labs Email FormatsExamplePercentage
First.Last@willolabs.comJohn.Doe@willolabs.com
95%
First.Middle@willolabs.comJohn.Michael@willolabs.com
5%

Frequently Asked Questions

What is Willo Labs's official website and social media links?

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Willo Labs's official website is willolabs.com and has social profiles on LinkedIn.

What is Willo Labs's NAICS code?

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Willo Labs's NAICS code is 6114 - Business Schools and Computer and Management Training.

How many employees does Willo Labs have currently?

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As of July 2026, Willo Labs has approximately 14 employees across 1 continents, including North America. Key team members include Software Engineer At Willo Labs: K. F.Senior Director Of Sales: D. C.Accounting: J. V.. Explore Willo Labs's employee directory with LeadIQ.

What industry does Willo Labs belong to?

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Willo Labs operates in the E-Learning Providers industry.

What technology does Willo Labs use?

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Willo Labs's tech stack includes Linkedin Insight TagAmazon Web ServicescdnjsHubSpot Content HubGoogle DriveGoogle Docsparallax.jsGoogle Analytics.

What is Willo Labs's email format?

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Willo Labs's email format typically follows the pattern of First.Last@willolabs.com. Find more Willo Labs email formats with LeadIQ.

When was Willo Labs founded?

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Willo Labs was founded in 2016.
Willo Labs logo

Willo Labs

E-Learning ProvidersIndiana, United States11-50 Employees

Willo Labs is an e-learning technology company based in Indianapolis, Indiana, operating as a small to mid-sized firm. It provides a single connection and platform that lets colleges, schools, and digital content providers link and manage digital course materials within their learning management systems. The service centralizes all courseware automatically and supports any digital material, any LMS, and any business model, without requiring access codes. Through its network, Willo Labs connects with institutions across the United States and Canada, numbering over 1,400 partner campuses.

The company focuses on simplifying digital content delivery within the higher education ecosystem, offering a unified interface for accessing and delivering course materials in the LMS. It operates as a connector and management layer in the e-learning space and is part of Follett Higher Education. In 2023, Willo Labs announced partnerships with university stores to provide digital course materials to partner campuses, indicating ongoing expansion of its distribution network.

Section iconCompany Overview

NAICS Code
6114 - Business Schools and Computer and Management Training
Founded
2016
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    Willo Labs's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Willo Labs's revenue is estimated to be in the range of $10M$25M

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