Insights

Large Institutional Network Willo Labs is connected to over 1,400 educational institutions in the US and Canada, indicating significant market penetration and potential for upselling additional digital solutions or premium integrations to these existing clients.

Strategic Acquisition Advantage Being acquired by Follett Higher Education provides enhanced resources and credibility, enabling targeted outreach to Follett’s existing customer base and expanding sales opportunities within the broader higher education market.

Expanding Digital Content Partnerships Recent collaborations with prominent university stores like Pitt and Georgia Southern demonstrate a growing interest in digital course materials, presenting a chance to position Willo Labs as the preferred platform for institutions seeking seamless content management.

Innovative Delivery Models The launch of products like DIRECT 2 STUDENT with publishers such as Elsevier indicates an openness among educational providers to adopt new digital delivery solutions, opening doors for targeted sales of integrated LMS and content delivery platforms.

Growth Through Flexibility Willo Labs’ capability to centralize diverse courseware and support various business models creates an opportunity to tailor solutions for institutions looking to modernize and diversify their digital curriculum offerings, especially in response to increasing demand for flexible online education tools.

Willo Labs Tech Stack

Willo Labs uses 8 technology products and services including HubSpot Analytics, Amazon Web Services, WordPress, and more. Explore Willo Labs's tech stack below.

  • HubSpot Analytics
    Analytics
  • Amazon Web Services
    Cloud Hosting
  • WordPress
    Content Management System
  • Google Fonts API
    Font Scripts
  • parallax.js
    Javascript Libraries
  • HubSpot
    Marketing Automation
  • Gravity Forms
    Web Platform Extensions
  • Nginx
    Web Servers

Willo Labs's Email Address Formats

Willo Labs uses at least 1 format(s):
Willo Labs Email FormatsExamplePercentage
First.Last@willolabs.comJohn.Doe@willolabs.com
47%
First.Middle@willolabs.comJohn.Michael@willolabs.com
3%
First.Last@willolabs.comJohn.Doe@willolabs.com
47%
First.Middle@willolabs.comJohn.Michael@willolabs.com
3%

Frequently Asked Questions

Where is Willo Labs's headquarters located?

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Willo Labs's main headquarters is located at Indianapolis, Indiana United States. The company has employees across 1 continents, including North America.

What is Willo Labs's official website and social media links?

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Willo Labs's official website is willolabs.com and has social profiles on LinkedIn.

What is Willo Labs's NAICS code?

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Willo Labs's NAICS code is 6114 - Business Schools and Computer and Management Training.

How many employees does Willo Labs have currently?

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As of February 2026, Willo Labs has approximately 15 employees across 1 continents, including North America. Key team members include Software Engineer At Willo Labs: K. F.Senior Director Of Sales: D. C.Willo Implementation Services Manager: C. Z.. Explore Willo Labs's employee directory with LeadIQ.

What industry does Willo Labs belong to?

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Willo Labs operates in the E-Learning Providers industry.

What technology does Willo Labs use?

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Willo Labs's tech stack includes HubSpot AnalyticsAmazon Web ServicesWordPressGoogle Fonts APIparallax.jsHubSpotGravity FormsNginx.

What is Willo Labs's email format?

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Willo Labs's email format typically follows the pattern of First.Last@willolabs.com. Find more Willo Labs email formats with LeadIQ.

When was Willo Labs founded?

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Willo Labs was founded in 2016.

Willo Labs

E-Learning ProvidersIndiana, United States11-50 Employees

With just a single campus connection, Willo centralizes all courseware in one place—automatically. Any digital materials. Any LMS. Any business model. No access codes.

Willo Labs, a part of Follett Higher Education, provides a single connection and platform for colleges, schools, and digital content providers to link and manage digital course materials in the learning management system (LMS). Willo Labs is connected to over 1,400 institutions in the United States and Canada.

Section iconCompany Overview

Headquarters
Indianapolis, Indiana United States
NAICS Code
6114 - Business Schools and Computer and Management Training
Founded
2016
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Willo Labs's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Willo Labs's revenue is estimated to be in the range of $1M$10M

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