Strategic Partnerships WINS has a track record of collaborations with major organizations (ATCO, Calgary Housing Company, Inter Pipeline) and several expansion activities through thrift stores and online platforms. This presents opportunities to pitch joint fundraising events, donation drives, corporate volunteering programs, and cause-related marketing partnerships.

Funding Scale With reported revenue in the 50 to 100 million range and a strong social enterprise model funded by thrift stores, there is room to explore corporate sponsorships, donor-advised funds, and program-specific sponsorships that align with women and family welfare, housing stability, and employment readiness.

Technology Enablement WINS utilizes a modern tech stack including AWS, Power BI, Snowplow, and WordPress, indicating readiness for data-driven campaigns, donor analytics, and digital engagement initiatives. Propose CRM integration, targeted fundraising analytics, and automated donor nurturing programs.

Community Reach With six thrift store locations, multiple online platforms, and four Community Resource Hubs, WINS has broad local visibility and access to vulnerable populations. Propose localized sponsorships, in-store fundraising events, volunteer programs, and community-driven gift card drives.

Impact Expansion Recent awards and strategic partnerships (CPA Alberta Social Entrepreneurship Award, Calgary Chamber recognition, housing referrals) indicate momentum in social impact. Propose scalable programs (employment readiness, warehouse readiness) for funding expansion, including program grants, challenge campaigns, and matching gift initiatives.