Wiraya
Software DevelopmentStockholm, Sweden11-50 Employees
Wiraya is a software development company based in Stockholm, Sweden, that provides a managed mobile customer activation platform. The service combines voice calls, text messages, and other mobile messaging channels to prompt customers to take actions such as learning information, updating details, starting or stopping processes, changing preferences, or making purchases, with the aim of improving key business metrics tied to customer interactions. This approach reflects a focus on mobile-oriented activation as a way to alter how organizations engage with their customers. Its customer base includes financial services firms and iGaming operators, indicating a discipline around proactive communication in regulated industries. Based in Stockholm, Wiraya operates as a small to mid-sized software firm centered on mobile activation strategies. A notable development in 2025 is a partnership with Ikano Bank AB to introduce proactive, personalized voice calls and multichannel outreach.