Strong Local Presence WISC-TV is a well-established broadcast media outlet serving South Central Wisconsin since 1956, with a strong community engagement through partnerships like Magic of Lights and Volunteers of America, providing opportunities for localized advertising and community-focused campaigns.
Digital Expansion The launch of a new and improved mobile app in 2023 demonstrates their commitment to digital engagement, opening avenues for targeted digital advertising, app monetization, and enhanced consumer outreach through mobile advertising solutions.
Innovative Content Strategy With a comprehensive tech stack including Google Fonts API, D3.js, and Bootstrap, WISC-TV leverages advanced digital tools for interactive content and data visualization, presenting opportunities for innovative ad formats and sponsored content integration.
Community and Brand Positioning Recognition as America's most Neighborly City and strategic collaborations position WISC-TV as a community-focused brand, ideal for brands seeking localized, community-oriented advertising partnerships that resonate strongly with local audiences.
Financial Stability Generating between 50 million and 100 million dollars in revenue with a sizable team of up to 200 employees, WISC-TV offers a financially stable platform for scaling advertising campaigns and long-term media partnerships in the broadcast sector.