Insights

Growing Net Wizards Products operates in the automotive appearance market with a mid-sized team and a track record since 1986, suggesting a stable customer base and potential for expanding distributor partnerships and private label opportunities with automotive paint jobbers, body shops, and specialty retailers.

Product Range A professional line for automotive and motorcycle finishes, plus a recent addition of the Wizard 12 Big Throw Mini orbital polisher, indicates opportunities to upsell to show car enthusiasts and resellers, as well as cross-sell to marine and aircraft suppliers already in their distribution network.

Digital Reach Current tech stack includes Shopify, Google Ads, Mailchimp, and analytics tools, pointing to readiness for direct-to-consumer campaigns, retargeting, and partner co-marketing to drive incremental online sales and distributor inquiries.

Market Position Brand recognition and service leadership in vehicle appearance with a focus on quality and repeat sales suggests targeting prestige auto detailers, high-end body shops, and boutique retailers as priority sales channels for new product launches and exclusive SKUs.

Financial Readiness Revenue range and scalable production capacity imply room for channel expansion, introductory offers for new markets, and reseller financing options to accelerate onboarding of new distributors and specialty shops in North America and international markets.

Similar companies to Wizards Products

Wizards Products Tech Stack

Wizards Products uses 8 technology products and services including Google Ads, iCIMS, Firebase, and more. Explore Wizards Products's tech stack below.

Wizards Products's Email Address Formats

Wizards Products uses at least 2 email formats:
Wizards Products Email FormatsExamplePercentage
FirstL@wizardsproducts.comJohnD@wizardsproducts.com
74%
First@wizardsproducts.comJohn@wizardsproducts.com
26%

Frequently Asked Questions

What is Wizards Products's official website and social media links?

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Wizards Products's official website is wizardsproducts.com and has social profiles on LinkedIn.

How much revenue does Wizards Products generate?

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As of July 2026, Wizards Products's annual revenue is estimated to be $1M - $10M.

What is Wizards Products's NAICS code?

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Wizards Products's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Wizards Products have currently?

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As of July 2026, Wizards Products has approximately 51 employees across 1 continents, including North America. Key team members include Founder And Ceo: J. S., Account Manager: A. B. and National Accounts Manager: B. M. Explore Wizards Products's employee directory with LeadIQ.

What industry does Wizards Products belong to?

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Wizards Products operates in the Automotive industry.

What technology does Wizards Products use?

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Wizards Products's tech stack includes Google Ads, iCIMS, Firebase, Shopify, Mailchimp, Microsoft 365, Venmo and Piwik PRO Core.

What is Wizards Products's email format?

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Wizards Products's email format typically follows the pattern of FirstL@wizardsproducts.com. Find more Wizards Products email formats with LeadIQ.

When was Wizards Products founded?

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Wizards Products was founded in 1986.
Wizards Products logo

Wizards Products

AutomotiveMinnesota, United States51-200 Employees

Wizards Products is a manufacturer focused on the Wizards brand, supplying specialty appearance products for the automotive industry and a complete line of motorcycle products. Based in Hanover, Minnesota, the company serves show car enthusiasts, professional body shops, paint jobbers, parts stores, motorcycle shops, marine and private aircraft suppliers across the United States, Canada, and internationally, aiming to deliver high-quality items that enhance vehicle appearance and support repeat sales for distributors and resellers. Operating within the motor vehicle manufacturing sector, Wizards Products positions itself as a specialist provider with a professional team, leveraging industry experience and customer feedback to expand its product line and maintain steady demand. The business has been active since 1986, and it has introduced new tools such as compact dual-action polishers to its lineup, reflecting ongoing product development. The enterprise emphasizes brand recognition and service as key factors in its market presence.

Section iconCompany Overview

NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1986
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    Wizards Products's revenue is estimated to be in the range of $1M - $10M

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