WMBB News 13

Telecommunications51-200 Employees

WMBB News 13 is the Florida Panhandle's source for news, weather and sports. Located in Panama City, WMBB's main channel offers ABC programming and the secondary channel 13-2 offers programming from This-TV. WMBB's call letters stand for World's Most Beautiful Beaches. WMBB is owned by Hoak Media, Inc., Dallas, Texas and is one of the company's television stations that stretch from North Dakota, South Dakota, Nebraska, Colorado, Texas and Louisiana all the way to the Panhandle of Florida. WMBB-TV is Hoak Media's first television station East of the Mississippi River. WMBB-TV currently serves eight counties representing more than 139,700 homes and a viewing audience in excess of 320,000. Panama City is currently ranked 156th in market size and is considered by many to be located in one of the fastest growing areas in the state of Florida.

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