Insights

Family-owned Service Small team (2-10 employees) in a specialized outdoor play equipment retailer with a strong emphasis on personalized customer service and installation support, indicating potential for high-touch sales and cross-sell opportunities for maintenance and accessory services.

Premium Offerings Catalog includes Woodplay playsets, Springfree Trampolines, Poly Furniture and Goalrilla goals, suggesting opportunities to upsell complementary outdoor products to existing customers and capitalize on bundled outdoor recreation packages.

Durability Promise Limited lifetime warranties and expert installation highlight a value proposition focused on safety and long-term use, presenting sales angles around warranty extensions, service plans, and set relocation or re-staining services.

Local Showroom 10,000 sq ft Raleigh showroom serving the Carolinas with in-person consultations and yard design assistance, indicating potential for regional campaigns, local partnerships, and installation service expansion.

Growth Opportunities Revenue under $1M with a broad product lineup but small team; target for cross-sell into adjacent outdoor lifestyle categories and channel partnerships to accelerate growth while leveraging existing installation expertise.

Similar companies to Woodplay of the Carolinas

Woodplay of the Carolinas Tech Stack

Woodplay of the Carolinas uses 8 technology products and services including AdRoll, iCIMS, WordPress, and more. Explore Woodplay of the Carolinas's tech stack below.

Woodplay of the Carolinas's Email Address Formats

Woodplay of the Carolinas uses at least 1 email format:
Woodplay of the Carolinas Email FormatsExamplePercentage
First@woodplaync.comJohn@woodplaync.com
100%

Frequently Asked Questions

What is Woodplay of the Carolinas's official website and social media links?

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Woodplay of the Carolinas's official website is woodplaync.com and has social profiles on LinkedIn.

How much revenue does Woodplay of the Carolinas generate?

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As of August 2026, Woodplay of the Carolinas's annual revenue is estimated to be <$1M.

What is Woodplay of the Carolinas's NAICS code?

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Woodplay of the Carolinas's NAICS code is 44-45 - Retail Trade.

How many employees does Woodplay of the Carolinas have currently?

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As of August 2026, Woodplay of the Carolinas has approximately 7 employees across 2 continents, including North America and Africa. Key team members include Computer Technician: J. S. Explore Woodplay of the Carolinas's employee directory with LeadIQ.

What industry does Woodplay of the Carolinas belong to?

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Woodplay of the Carolinas operates in the Retail industry.

What technology does Woodplay of the Carolinas use?

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Woodplay of the Carolinas's tech stack includes AdRoll, iCIMS, WordPress, Shopify, Mailgun, HubSpot, WP Engine and Piwik PRO Core.

What is Woodplay of the Carolinas's email format?

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Woodplay of the Carolinas's email format typically follows the pattern of First@woodplaync.com. Find more Woodplay of the Carolinas email formats with LeadIQ.

When was Woodplay of the Carolinas founded?

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Woodplay of the Carolinas was founded in 1998.
Woodplay of the Carolinas logo

Woodplay of the Carolinas

RetailNorth Carolina, United States2-10 Employees

Woodplay of the Carolinas is a family-owned retail company based in Morrisville, North Carolina, founded to serve the Carolinas with outdoor play equipment. The business operates a showroom in Raleigh and offers Woodplay playsets, Springfree Trampolines, Poly Furniture, and Goalrilla basketball and soccer goals, providing products focused on children's outdoor activity and family recreation. Its value proposition centers on durable, safe play structures with design flexibility and additional services such as professional installation, maintenance, movement, and staining of sets, supported by limited lifetime warranties. The company emphasizes customer service and a cautious, family-oriented approach to product selection, aiming to match customers’ yards and family needs with suitable play solutions. Woodplay of the Carolinas serves a regional market in the Carolinas and maintains a hands-on, locally engaged stance through its showroom and installation capabilities.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
1998
Employees
2-10

Section iconFunding & Financials

  • <$1M

    Woodplay of the Carolinas's revenue is estimated to be in the range of <$1M

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