Community Engagement The Billings Farm and Museum actively hosts seasonal events such as the Baby Farm Animal Celebration and participates in local festivities, indicating opportunities for partnership in community-driven programs and experiential marketing initiatives.
Digital Outreach Utilizing a technology stack including WordPress, Google Tag Manager, and social media platforms like Facebook, the organization maintains a strong online presence, opening avenues for digital advertising, online engagement campaigns, and content collaborations.
Educational & Cultural Programming The farm's recognition through awards and its new film series suggest a focus on educational content and cultural events, offering opportunities to develop sponsorships, tailored programming, and educational partnerships.
Revenue Growth Potential With recent activities attracting visitors and events reinvigorating seasonal attendance, there is potential for expanding merchandise, membership programs, and special ticketed experiences to increase revenue streams.
Sustainability & Heritage Focus As a rural heritage site serving as a working dairy farm, the organization’s emphasis on cultural preservation and farm-based experiences presents prospects for eco-tourism collaborations, sustainable product partnerships, and heritage tourism initiatives.