Insights

Growing Product Line Woolroom has expanded its product offerings to include innovative items such as Merino sleepwear, organic washable wool bedding, and the Wooly Collection of natural wool mattresses and toppers. This diversification presents opportunities to upsell related products and develop bundled sleep solutions.

Sustainability Focus With a strong emphasis on sustainable, traceable, and ethical wool products, Woolroom appeals to environmentally conscious consumers. Leveraging this focus in marketing efforts can attract customers seeking eco-friendly and health-conscious bedding options.

International Expansion The company is actively developing its brand in Iceland and has received recognition through the Queen’s Award for Enterprise for International Trade. Targeting similar markets with health-conscious and eco-aware populations can open new sales channels.

Health & Wellness Appeal Woolroom emphasizes the health benefits of wool, especially for consumers with chemical sensitivities who are seeking natural sleep solutions. Sales efforts can target niche segments such as allergy sufferers or those with sensitivities to synthetic materials.

Digital Engagement Utilizing a mix of web optimization and customer engagement tools like Hotjar and social media platforms, Woolroom maintains a strong online presence. This digital foundation provides a platform for targeted marketing campaigns to drive online sales and customer loyalty.

Similar companies to Woolroom

Woolroom Tech Stack

Woolroom uses 8 technology products and services including Cloudflare Web Optimizations, Hotjar, Apple iCloud Mail, and more. Explore Woolroom's tech stack below.

  • Cloudflare Web Optimizations
    Analytics
  • Hotjar
    Analytics
  • Apple iCloud Mail
    Email
  • Vue.js
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • American Express
    Payment Processing
  • PayPal
    Payment Processing
  • Facebook
    Widgets

Media & News

Woolroom's Email Address Formats

Woolroom uses at least 1 format(s):
Woolroom Email FormatsExamplePercentage
First@thewoolroom.comJohn@thewoolroom.com
42%
First.Last@thewoolroom.comJohn.Doe@thewoolroom.com
10%
Last@thewoolroom.comDoe@thewoolroom.com
6%
First@thewoolroom.comJohn@thewoolroom.com
42%

Frequently Asked Questions

Where is Woolroom's headquarters located?

Minus sign iconPlus sign icon
Woolroom's main headquarters is located at 33-35 Pillings Road, Oakham, England LE15 6QF, GB. The company has employees across 4 continents, including EuropeNorth AmericaAfrica.

What is Woolroom's phone number?

Minus sign iconPlus sign icon
You can contact Woolroom's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Woolroom's official website and social media links?

Minus sign iconPlus sign icon
Woolroom's official website is thewoolroom.com and has social profiles on LinkedIn.

What is Woolroom's NAICS code?

Minus sign iconPlus sign icon
Woolroom's NAICS code is 44-45 - Retail Trade.

How many employees does Woolroom have currently?

Minus sign iconPlus sign icon
As of December 2025, Woolroom has approximately 25 employees across 4 continents, including EuropeNorth AmericaAfrica. Key team members include Head Of Digital: A. H.Head Of Design & Creative: T. J.Managing Director: C. T.. Explore Woolroom's employee directory with LeadIQ.

What industry does Woolroom belong to?

Minus sign iconPlus sign icon
Woolroom operates in the Retail industry.

What technology does Woolroom use?

Minus sign iconPlus sign icon
Woolroom's tech stack includes Cloudflare Web OptimizationsHotjarApple iCloud MailVue.jsjQueryAmerican ExpressPayPalFacebook.

What is Woolroom's email format?

Minus sign iconPlus sign icon
Woolroom's email format typically follows the pattern of First@thewoolroom.com. Find more Woolroom email formats with LeadIQ.

When was Woolroom founded?

Minus sign iconPlus sign icon
Woolroom was founded in 2008.

Woolroom

RetailUnited Kingdom11-50 Employees

Welcome to Woolroom, the home of better sleep through the miracle fiber of wool.

We specialise in wool bedding, mattresses, and home accessories, to
help you craft your own sleep sanctuary.

It all began when some like-minded people got together to
change the way that the world sees wool products. In 2010,
woolroom worked closely with the Campaign for Wool – of
which HRH Prince Charles is a patron – to promote the
incredible qualities of wool, and support local producers in
their trade.

We help people discover the magic of wool, and how sumptuous wool bedding can create their own perfect sanctuary.

If you have any questions about the benefits of wool bedding,
get in touch, we’d love to hear from you, or if you’d like to
discover that ideal sanctuary for yourselves, visit us in-store or
browse our collections online.

Section iconCompany Overview

Headquarters
33-35 Pillings Road, Oakham, England LE15 6QF, GB
Phone number
NAICS Code
44-45 - Retail Trade
Founded
2008
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Woolroom's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Woolroom's revenue is estimated to be in the range of $1M$10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.