Insights

Local Bike Focus Workstand specializes in an all-in-one commerce solution exclusively for local bike shops, presenting a clear opportunity to position and upsell a tailored platform for independent retailers seeking seamless online-to-offline integration.

Express Checkout Rollout Recent release of Express Checkout suggests a push to reduce cart friction; sales outreach can emphasize faster, conversion-oriented buying experiences for shop customers and highlight potential integration with existing POS and inventory systems.

Proven Retail Impact With a track record trusted by a substantial share of shops and a stated revenue range indicating scale, there are opportunities to target mid-market bike retailers seeking mature, battle-tested e-commerce capabilities and case-driven ROI.

Heritage and Growth Decades-long presence with SmartEtailing lineage signals stability and industry credibility; leverage this narrative in outreach to retailers looking to migrate from legacy or fragmented solutions to a unified platform.

Tech Stack Readiness Utilizes modern web technologies and tools such as JavaScript, TypeScript, Playwright, Grafana, and a CDN-based delivery model; potential cross-sell to retailers needing analytics, performance monitoring, and developer-friendly integrations.

Similar companies to Workstand

Workstand Tech Stack

Workstand uses 8 technology products and services including Grafana, cdnjs, Mailgun, and more. Explore Workstand's tech stack below.

Grafana
Analytics
cdnjs
Content Delivery Network
Mailgun
Email
Google Fonts API
Font Scripts
Playwright
Frameworks And Libraries
JavaScript
Programming Languages
TypeScript
Programming Languages
CSS
Web Tools And Plugins

Media & News

Workstand's Email Address Formats

Workstand uses at least 2 format(s):

Workstand Email Formats	Example	Percentage
First.L@smartetailing.com	John.D@smartetailing.com	84%
First@smartetailing.com	John@smartetailing.com	6%
First.Last@smartetailing.com	John.Doe@smartetailing.com	7%
FirstLast@smartetailing.com	JohnDoe@smartetailing.com	3%

Frequently Asked Questions

What is Workstand's phone number?

You can contact Workstand's main corporate office by phone at

+1-303-527-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Workstand's official website and social media links?

Workstand's official website is workstand.com and has social profiles on LinkedIn.

How much revenue does Workstand generate?

As of July 2026, Workstand's annual revenue is estimated to be $25M - $50M.

What is Workstand's NAICS code?

Workstand's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Workstand have currently?

As of July 2026, Workstand has approximately 68 employees across 2 continents, including North AmericaEurope. Key team members include Technical Support Team Manager: B. H.Pim Coordinator: A. W.Ux Designer: M. M.. Explore Workstand's employee directory with LeadIQ.

What industry does Workstand belong to?

Workstand operates in the Technology, Information and Internet industry.

What technology does Workstand use?

Workstand's tech stack includes GrafanacdnjsMailgunGoogle Fonts APIPlaywrightJavaScriptTypeScriptCSS.

What is Workstand's email format?

Workstand's email format typically follows the pattern of First.L@smartetailing.com. Find more Workstand email formats with LeadIQ.

When was Workstand founded?

Workstand was founded in 1999.

Workstand

Q: What is Workstand's official website and social media links?

Workstand's official website is workstand.com. Workstand has social profiles on LinkedIn.

Q: How many employees does Workstand have currently?

Workstand has approximately 68 employees.

Q: What technology does Workstand use?

Workstand's tech stack includes Animate.css, HSTS, RSS, Piwik PRO Core, Google Cloud.

Q: What is Workstand's NAICS code?

Workstand's NAICS code is 5415 (Computer Systems Design and Related Services).

Technology, Information and InternetColorado, United States51-200 Employees

Workstand provides an all-in-one e-commerce platform built specifically for local bike shops. It aims to evolve a shop's website from a passive advertisement into an interactive, content-rich channel that informs and sells to customers. The solution targets independent bicycle retailers, helping them compete effectively as retail continues to evolve.

Based in Broomfield, Colorado, Workstand operates in the technology, information and internet sector and is positioned as an exclusive, comprehensive commerce solution for its niche. The platform is trusted by about a quarter of shops in its channel, reflecting its reach among local bike retailers. In early 2026, Workstand introduced Express Checkout to make buying faster for customers.