Public Media Partner WPBS-TV is a non-profit educational broadcaster serving a cross-border audience of about 2.2 million viewers in Northern New York and Eastern Ontario, creating collaboration and co-production opportunities for brands and nonprofits looking to reach a bilingual, cross-border demographic.

Content Collaboration Recent partnerships and projects with multiple public media networks (NETA distribution, Tapestry of New York collaboration with studios and fellow public media partners) suggest strong opportunities for cross-promotion, co-funding, and content licensing with public broadcasters.

Education Focus As a leading classroom in Northern New York and a producer of local content, WPBS-TV appeals to education-focused sponsors, grantmakers, and community programs seeking to support STEM, civics, local history, and cultural initiatives targeting students and families.

Digital Reach WPBS’s tech stack includes AWS, MongoDB, Microsoft 365, and digital marketing tools, indicating readiness for digital advertising, programmatic campaigns, and data-driven sponsorship packages across on-air and online platforms.

Event and Studio Use Hosting workshops, studios events, and community programming (stained glass workshop, home-scale forest garden show) presents in-person activation and local experiential marketing opportunities to engage communities and local businesses.