Community Engagement WREK’s status as a student-operated radio station with a dedicated local broadcast on 91.1 FM indicates strong community engagement, presenting opportunities for partnerships with local advertisers, event sponsorships, and collaborative marketing campaigns targeting young and diverse audiences.

Digital Platform Growth With a diverse programming lineup and a website, WREK demonstrates an active digital presence that can be leveraged for digital advertising, content monetization, and expansion into online streaming services or branded digital marketing solutions.

Technology Infrastructure The use of various technical tools such as WooCommerce, Mailgun, and YouTube suggests openness to adopting new digital solutions, offering potential for selling online merchandise, streaming upgrades, or membership-based services to the station’s audience.

Educational Market Potential Given WREK’s affiliation with Georgia Tech and its student-operated model, there is a potential to target educational institutions and assist in developing educational technology or student engagement platforms that can be integrated with campus radio and media projects.

Financial Range With annual revenues estimated between one and ten million dollars, WREK shows a healthy financial profile that can support targeted sales of advertising solutions, sponsorship packages, or technology upgrades tailored to community and educational media outlets.