Strategic partnerships Leverage Xperi’s AutoStage and DTS technologies to target automotive OEMs and broadcast partners seeking integrated in-car and connected-media solutions, especially given BYD’s adoption and expanding international markets.

EV/Auto Expansion Capitalize on recent deals with BYD and the growth of TiVo OS in connected cars to pursue additional automakers and fleets requiring hybrid radio, entertainment platforms, and audience measurement as part of a broader in-car tech stack.

Broadcast & media growth Position DTS AutoStage and TiVo OS as scalable solutions for radio broadcasters and media networks looking to monetize audiences through measurement services and cross-platform streaming, leveraging Cumulus Media’s licensee engagement.

Streaming integration Target streaming and OTT providers by highlighting Bitmovin and Simplestream partnerships to expand TiVo OS reach, offering playback extension, analytics, and cross-device compatibility for new markets.

Financial performance signal The mid-year earnings strength and improving EBITDA imply a growing customer base and potential for expanded licensing and service contracts; propose value-based bundles around AutoStage, licensing, and professional services to accelerate customer wins.