Insights

Global Market Presence Yamaha Motor operates through a widespread network of 140 subsidiaries and affiliates across 30 countries, with around 90% of its sales generated outside Japan. This extensive international footprint offers numerous sales opportunities across diverse markets, especially in regions with rising demand for mobility and recreational vehicles.

Diverse Product Portfolio The company's product range includes motorcycles, marine products, industrial machinery, and robotics, supported by proprietary technologies in powertrains, chassis, electronic control, and manufacturing. This diversity opens avenues for cross-promotional strategies and integrated solution offerings to customers across different industry sectors.

Innovation & Development Recent developments such as the launch of electric scooters like the Aerox E and EC-06, along with new sport bike models and special editions like the 70th Anniversary R3, indicate Yamaha’s focus on innovation. Collaborating on electric mobility or customization initiatives could enhance sales engagement in emerging market segments.

Market Expansion Strategies Yamaha's recent appointments and expansions, such as appointing a new chairman for India and developing new motorcycle models, demonstrate active growth strategies in key markets. Partnering with Yamaha for regional distribution or localized marketing initiatives can leverage their expansion plans for increased sales.

Recent Trends & Opportunities Participation in high-profile events like the Yamaha World Technician Grand Prix and historical racing events showcases Yamaha’s emphasis on brand engagement and technical excellence. Offering training, service partnerships, or co-branded events could strengthen relationships with Yamaha’s dealer networks and enhance after-sales sales opportunities.

Similar companies to Yamaha Motor Co., Ltd.

Yamaha Motor Co., Ltd. Tech Stack

Yamaha Motor Co., Ltd. uses 8 technology products and services including Figma, Oracle Commerce, ISO/IEC 27001, and more. Explore Yamaha Motor Co., Ltd.'s tech stack below.

  • Figma
    Design
  • Oracle Commerce
    E-commerce
  • ISO/IEC 27001
    Governance, Risk And Compliance
  • IBM Rational Application Developer for WebSphere Software
    Integrated Development Environments
  • UPS
    Logistics
  • Wave
    Travel And Expense Management
  • ExpenseWire
    Travel And Expense Management
  • Oracle VM
    Virtualisation Software

Media & News

Yamaha Motor Co., Ltd.'s Email Address Formats

Yamaha Motor Co., Ltd. uses at least 2 format(s):
Yamaha Motor Co., Ltd. Email FormatsExamplePercentage
LastF@yamaha-motor.co.jpDoeJ@yamaha-motor.co.jp
80%
LastFir@yamaha-motor.co.jpDoeJoh@yamaha-motor.co.jp
7%
LastFi@yamaha-motor.co.jpDoeJo@yamaha-motor.co.jp
5%
FirstLast@yamaha-motor.co.jpJohnDoe@yamaha-motor.co.jp
4%
FirstL@yamaha-motor.co.jpJohnD@yamaha-motor.co.jp
2%
LastFirst@yamaha-motor.co.jpDoeJohn@yamaha-motor.co.jp
1%
FirstLas@yamaha-motor.co.jpJohnDoe@yamaha-motor.co.jp
1%

Frequently Asked Questions

Where is Yamaha Motor Co., Ltd.'s headquarters located?

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Yamaha Motor Co., Ltd.'s main headquarters is located at 2500 Japan. The company has employees across 6 continents, including AsiaSouth AmericaNorth America.

What is Yamaha Motor Co., Ltd.'s stock symbol?

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Yamaha Motor Co., Ltd. is a publicly traded company; the company's stock symbol is YAMHF.

What is Yamaha Motor Co., Ltd.'s official website and social media links?

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Yamaha Motor Co., Ltd.'s official website is global.yamaha-motor.com and has social profiles on LinkedIn.

What is Yamaha Motor Co., Ltd.'s SIC code NAICS code?

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Yamaha Motor Co., Ltd.'s SIC code is 3799 - Transportation Equipment, Not Elsewhere Classified NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Yamaha Motor Co., Ltd. have currently?

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As of February 2026, Yamaha Motor Co., Ltd. has approximately 4.8K employees across 6 continents, including AsiaSouth AmericaNorth America. Key team members include Chief Of Supply Chain And Sales Administration: M. S.Chief General Manager Of It Center: T. O.Chief Of Operations: T. C.. Explore Yamaha Motor Co., Ltd.'s employee directory with LeadIQ.

What industry does Yamaha Motor Co., Ltd. belong to?

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Yamaha Motor Co., Ltd. operates in the Motor Vehicle Manufacturing industry.

What technology does Yamaha Motor Co., Ltd. use?

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Yamaha Motor Co., Ltd.'s tech stack includes FigmaOracle CommerceISO/IEC 27001IBM Rational Application Developer for WebSphere SoftwareUPSWaveExpenseWireOracle VM.

What is Yamaha Motor Co., Ltd.'s email format?

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Yamaha Motor Co., Ltd.'s email format typically follows the pattern of LastF@yamaha-motor.co.jp. Find more Yamaha Motor Co., Ltd. email formats with LeadIQ.

When was Yamaha Motor Co., Ltd. founded?

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Yamaha Motor Co., Ltd. was founded in 1955.

Yamaha Motor Co., Ltd.

Motor Vehicle ManufacturingJapan1001-5000 Employees

Yamaha Motor is a world-leading enterprise known for its products for land mobility, such as motorcycles, all-terrain vehicles, and electrically power-assisted bicycles, marine products, such as boats and outboard motors, and industrial machinery and robots, such as surface mounters and drones. 

The company’s diverse business portfolio and wide variety of products are built around its proprietary technologies focused on powertrains, chassis and hulls, electronic control, and manufacturing. 

Yamaha Motor conducts development, production, and sales through a network of 140 subsidiaries and equity-method affiliates in 30 countries and regions, working to realize our Corporate Mission of being a Kando* Creating Company.

About 90% of our consolidated net sales are generated in more than 180 countries and regions outside of Japan.

*Kando is a Japanese word for the simultaneous feelings of deep satisfaction and intense excitement that we experience when we encounter something of exceptional value.

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Section iconCompany Overview

Headquarters
2500 Japan
SIC Code
3799 - Transportation Equipment, Not Elsewhere Classified
Stock Symbol
YAMHF
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1955
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    Yamaha Motor Co., Ltd.'s revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Yamaha Motor Co., Ltd.'s revenue is estimated to be in the range of $1B$10B

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