Insights

Sustainable Manufacturing Yogi's operation is distinguished by its LEED-certified tea manufacturing facility, highlighting a strong commitment to sustainability. This focus on eco-friendly practices could open avenues for collaboration with eco-conscious brands and organizations seeking sustainable packaging or eco-operations.

Strategic Partnerships The recent partnership with Twinings to scale projects indicates Yogi's openness to strategic alliances, presenting opportunities to co-develop new herbal products or expand into new markets through joint ventures with complementary brands.

Market Positioning With a revenue range of 50 to 100 million dollars and a sizable employee base, Yogi operates within a competitive landscape alongside brands like Stash and Teavana. This positioning suggests opportunities to target premium segments or differentiate via organic, high-quality health products.

Market Expansion Having a presence in both the US and Europe through partnerships with TeaPak in Italy and offices in Germany, Yogi is well-positioned to leverage cross-regional distribution channels to expand sales in international markets, especially in health-conscious consumer segments.

Digital Engagement Utilizing a tech stack that includes Google Analytics, Facebook, and other digital tools indicates a focus on online marketing. This provides an opportunity to enhance digital campaigns and target specific consumer groups interested in wellness and organic products to boost sales.

Yogi Tech Stack

Yogi uses 8 technology products and services including Google Conversion Tracking, Facebook Pixel, Bazaarvoice Curation, and more. Explore Yogi's tech stack below.

  • Google Conversion Tracking
    Advertising Networks
  • Facebook Pixel
    Analytics
  • Bazaarvoice Curation
    Content Management System
  • Google Fonts API
    Font Scripts
  • ADP Workforce Now
    Human Capital Management
  • Ensighten
    Tag Management
  • HTTP/3
    Web & Portal Technology
  • Nginx
    Web Servers

Yogi's Email Address Formats

Yogi uses at least 1 format(s):
Yogi Email FormatsExamplePercentage
First.Last@yogiproducts.comJohn.Doe@yogiproducts.com
83%
Last@yogiproducts.comDoe@yogiproducts.com
12%
F.Last@yogiproducts.comJ.Doe@yogiproducts.com
4%
FirstMiddle.Last@yogiproducts.comJohnMichael.Doe@yogiproducts.com
1%

Frequently Asked Questions

Where is Yogi's headquarters located?

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Yogi's main headquarters is located at 1325 Westec Dr, Eugene, Oregon 97402, US. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is Yogi's phone number?

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You can contact Yogi's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Yogi's stock symbol?

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Yogi is a publicly traded company; the company's stock symbol is YOGIUSD.

What is Yogi's official website and social media links?

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Yogi's official website is yogiproducts.com and has social profiles on LinkedIn.

What is Yogi's NAICS code?

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Yogi's NAICS code is 31-33 - Manufacturing.

How many employees does Yogi have currently?

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As of October 2025, Yogi has approximately 201 employees across 5 continents, including North AmericaEuropeAsia. Key team members include Ceo: G. M.Chief Financial Officer: W. R.Vice President Sales & Trade Marketing Europe: J. M.. Explore Yogi's employee directory with LeadIQ.

What industry does Yogi belong to?

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Yogi operates in the Manufacturing industry.

What technology does Yogi use?

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Yogi's tech stack includes Google Conversion TrackingFacebook PixelBazaarvoice CurationGoogle Fonts APIADP Workforce NowEnsightenHTTP/3Nginx.

What is Yogi's email format?

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Yogi's email format typically follows the pattern of First.Last@yogiproducts.com. Find more Yogi email formats with LeadIQ.

When was Yogi founded?

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Yogi was founded in 1972.

Yogi

ManufacturingUnited States201-500 Employees

Welcome to Yogi, the well-being company. Our mission is to inspire and enhance everyday life through trust and goodwill. 

We make products that support the health and well-being of people by using only the highest-quality, natural and organic ingredients, supporting our grower communities and touching lives with every product we produce.

With offices in Oregon, United States, and Hamburg, Germany. East West Tea Company, LLC. DBA Yogi, is a privately owned company with manufacturing and global headquarters based in Eugene, Oregon USA. The East West Tea Company manufacturing facility is the first LEED-certified tea manufacturing facility in the world. Yogi Tea GmbH is a privately owned company with headquarters based in Hamburg, Germany. Partnering together since 1999, Imola, Italy-based TeaPak blends and packages our organic herbal teas for the European market.

Section iconCompany Overview

Headquarters
1325 Westec Dr, Eugene, Oregon 97402, US
Phone number
Stock Symbol
YOGIUSD
NAICS Code
31-33 - Manufacturing
Founded
1972
Employees
201-500

Section iconFunding & Financials

  • $250M$500M

    Yogi's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Yogi's revenue is estimated to be in the range of $250M$500M

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