YR thisisyr Email Format
Software DevelopmentEngland, United Kingdom201-500 Employees
YR is a mid-sized software development company based in London, England. It operates a platform that supports real-time, on-demand production of one-off items across online stores, in-store experiences, and events. The service provides end-to-end customization capabilities across channels. Its customers are brands and retailers seeking to improve consumer experiences and supply-chain efficiency through on-demand, personalized production. Within the software industry, YR positions itself as a provider of integrated customization and on-demand solutions with a global reach, and its ConfigureID component has been integrated into the platform. A development noted in 2017 describes a partnership with YouTube to supply custom merchandise on demand for event guests.