Sustainability Partnerships Zaful's partnership with WG Empire for 'Greener Fashion' events presents an opportunity to promote sustainability-focused initiatives, aligning with the growing trend of eco-friendly fashion in the market.
Influencer Collaborations Collaborations with influencers like Districtgal provide a channel for reaching a wider audience and engaging with potential customers through sponsored giveaways, enabling Zaful to leverage influencer marketing for increased brand visibility and customer acquisition.
Competitive Positioning With revenue in the range of $100 million to $1 billion, Zaful competes in a thriving market alongside similar companies like SHEIN and GearBest, indicating potential growth opportunities within the competitive landscape of online retail fashion.
Tech Integration Utilizing a tech stack including Criteo, Facebook Pixel, and Firebase among others, Zaful demonstrates a commitment to leveraging technology for targeted advertising, data analytics, and customer engagement, providing avenues for enhancing sales strategies through digital platforms.
Global Reach As a fast fashion brand offering worldwide delivery, Zaful can capitalize on its global presence to expand market reach and tap into diverse customer segments across different regions, unlocking international sales opportunities and brand growth potential.
ZAFUL uses 8 technology products and services including Criteo, Facebook Pixel, Moat, and more. Explore ZAFUL's tech stack below.
| ZAFUL Email Formats | Percentage |
| First.Last@zaful.com | 49% |
| First_Last@zaful.com | 19% |
| First-Last@zaful.com | 18% |
| Last_First@zaful.com | 14% |
Retail Apparel and FashionHong Kong, China1001-5000 Employees
Zaful is your one-stop online shop for today’s most daring, exciting and edgy fashion apparel. Our affordable collections are all about redefining trends, design excellence and exceptional quality to satisfy the needs of every aspiring fashionista. The original idea is to share the latest news and fashion trends on women’s clothing with fashion-forward, free-thinking girls, and we offer the fast fashion worldwide.
Company Overview
Funding & FinancialsZAFUL's revenue is in the range of $100M$1B
Funding & FinancialsZAFUL's revenue is in the range of $100M$1B
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