Established Market Presence With roots dating back to 1894 and ongoing publication of local newspapers like The Brillion News, Zander Press Inc. maintains a strong community presence, which can be leveraged to upsell integrated branding and marketing services to local businesses.

Mid-Size Growth Opportunity Operating with 11 to 50 employees and generating revenue between 10 and 25 million dollars, Zander Press is positioned as a growing mid-sized company that may be seeking advanced digital printing solutions and marketing materials to expand its service offerings.

Digital and Web Capabilities Utilizing technology such as Bootstrap, YouTube, and Apache, the company emphasizes digital design and online presence, creating opportunities to offer web development, content creation, and digital marketing to enhance their current services.

Industry Expansion Opportunities Competing alongside larger firms like Vistaprint and FedEx Office, Zander Press could benefit from targeted sales approaches offering scalable printing solutions, personalized branding options, and cross-media marketing services to differentiate itself in a competitive landscape.

Community and Corporate Focus Their dual focus on local newspapers and broader printing services presents a chance to develop tailored corporate printing bundles, promotional products, and sustainability-focused packaging solutions to attract both community and national clients.