AI powered expansion Zappi is an AI-powered consumer insights platform with a growing suite including the Amplify AI launch and a connected ad testing system, presenting an opportunity to cross-sell or upsell advanced analytics capabilities to existing brands and accelerate adoption with enterprise clients seeking faster, data-driven decisions.

Awards and credibility Gold Stevie and International Business Awards wins in 2026, plus recognition from MarTech Breakthrough and Business Insider, position Zappi as a trusted leader in insights platforms, creating a strong entry point for sales pitches to procurement teams and brands seeking proven, award-winning solutions.

Global footprint With 300+ employees across 13+ countries and offices in Boston, London, and Cape Town, Zappi demonstrates international reach and scalable deployment, suggesting opportunities to target multinational brands with region-specific needs and cross-border usage.

Sustainability & impact As a certified B-Corp committed to net-zero and community benefits, Zappi appeals to brands prioritizing ESG alignment, offering a pathway to position Zappi as a sustainability-enabling tool in marketing and product development workstreams.

Recent product momentum Recent launches such as Synthetic Idea Pre-Screener and Amplify AI indicate a focus on precursory innovation support and enhanced ad testing, signaling opportunities to engage product and marketing teams early in the ideation cycle, and provide premium insights tooling.