Fire protection specialists Zari Consulting Group operates as a boutique fire protection engineering and building code expert outfit with global reach, presenting a clear opportunity to upsell comprehensive life-safety and code compliance services to AEC clients seeking reliable, specialized partners.

Small firm leverage With a lean team and under one million in annual revenue, there is potential to package scalable, retainer-based fire protection and code consulting offerings that provide predictable, ongoing revenue while expanding the firm’s project capacity.

Code expertise advantage The firm emphasizes mastery of model building codes and NFPA standards, enabling cross-sell to architecture, engineering, and construction projects that require rigorous compliance documentation, plan review, and risk mitigation.

Global client base Serving clients in the United States and worldwide suggests opportunities to target multinational or cross-border projects, as well as partnerships with larger firms needing trusted specialized consultants on complex codes and fire protection systems.

Digital presence Existing tech stack and online assets (WordPress, Google Ads, analytics, applicant tracking) indicate readiness for lead generation optimization, content marketing focusing on code expertise, and targeted campaigns to attract AEC firms seeking fire protection and code consulting.