Expanding Product Portfolio Zija International offers a diverse range of health and wellness products including nutritional supplements, essential oils, personal care, and fitness supplements, providing multiple cross-selling opportunities within their existing customer base.

Strong Market Presence With annual revenues estimated between $500 million and $1 billion and a large employee base, Zija has a significant footprint in the wellness industry, indicating substantial potential for partnership and expansion in the health-focused market segments.

Recent Leadership Change The appointment of Jeremy Redd as CEO in 2019 suggests a strategic leadership shift, potentially opening opportunities for innovative sales approaches and targeted marketing initiatives aligned with new corporate directions.

Recognition & Engagement Zija’s recognition as a finalist in IsaBody competitions and the launch of new health products like super-charged smoothies demonstrate active brand engagement and product innovation, which can be leveraged to engage health-conscious consumers and network marketers.

Acquisition & Growth Potential Being acquired by Isagenix International in 2020 highlights Zija’s potential for strategic growth and access to broader distribution channels, creating opportunities to tap into their expanded network and enhance sales outreach within the health and wellness ecosystem.