Product Diversification Zija International offers a wide range of product brands in the health and wellness sector, including Zija Core Nutritionals, Améo Essential Oils, GenM Personal Care, and Ripstix Fitness Supplements. Leveraging this diverse product portfolio can cater to various customer needs and preferences, enhancing sales opportunities.
Acquisition by Isagenix With the acquisition by Isagenix International, Zija International now has access to a broader customer base and enhanced resources. Engaging with the existing Isagenix network and customer base could open up new sales avenues and expand market reach for Zija International's offerings.
Recent Launch of Super-charged Smoothie Recipe The recent launch of a super-charged smoothie recipe by Zija International is a valuable sales opportunity. This innovative product is designed to meet consumer demands for convenient and nutritious options. Promoting this unique offering can attract health-conscious consumers and boost sales.
Appointment of New CEO The appointment of Jeremy Redd as President and Chief Executive Officer brings fresh leadership to Zija International. Leveraging the vision and strategies of a new CEO can revitalize sales efforts, drive business growth, and create new business opportunities for expansion and revenue generation.
Identified Target Market Zija International targets individuals seeking better health through plant-based solutions. By focusing sales and marketing efforts on reaching this specific segment, sales professionals can tailor messaging and campaigns to resonate with the target market, maximizing sales effectiveness and customer engagement.
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