Insights

Growing Retail Presence ZooRoyal's expansion into physical retail stores in Hamburg shows a strategic shift towards omnichannel sales, presenting opportunities to cross-sell online customers with in-store exclusive offers and specialized pet products.

Targeted Customer Engagement With an active online magazine featuring expert insights and pet care tips, there is potential to leverage content marketing initiatives for promoting targeted product bundles and seasonal promotions to highly engaged pet owners.

Technological Integration Utilizing advanced analytics and data tools such as Google Data Studio and Tableau indicates a focus on customer behavior analysis, enabling sales teams to develop personalized product recommendations and tailored marketing campaigns.

Market Positioning Being the third-largest in Germany for pet supplies suggests significant market share, providing opportunities to upsell complementary products, premium pet foods, and health-related accessories to existing customers.

Potential Partnership Opportunities ZooRoyal's collaboration with REWE Group and presence in retail chains opens avenues for partnerships with veterinary clinics, pet service providers, and local pet-related events, expanding reach into new customer segments for increased sales.

ZooRoyal Tech Stack

ZooRoyal uses 8 technology products and services including Facebook Pixel, SAP SuccessFactors, Google Data Studio, and more. Explore ZooRoyal's tech stack below.

Facebook Pixel

Analytics

SAP SuccessFactors

Applicant Tracking Systems

Google Data Studio

Business Intelligence

Tableau

Business Intelligence

Cloudflare

Content Management System

IBM SPSS

Enterprise

Infor

Enterprise Resource Planning

styled-components

Javascript Frameworks

ZooRoyal Email Formats	Example	Percentage
F.Last@zooroyal.de	J.Doe@zooroyal.de	49%
L.First@zooroyal.de	D.John@zooroyal.de	1%
F.Last@zooroyal.de	J.Doe@zooroyal.de	49%
L.First@zooroyal.de	D.John@zooroyal.de	1%

ZooRoyal Email Formats

Example

Percentage

F.Last@zooroyal.de

J.Doe@zooroyal.de

49%

L.First@zooroyal.de

D.John@zooroyal.de

F.Last@zooroyal.de

J.Doe@zooroyal.de

49%

L.First@zooroyal.de

D.John@zooroyal.de

Frequently Asked Questions

Where is ZooRoyal's headquarters located?

ZooRoyal's main headquarters is located at Schanzenstr. 6-20, Kupferhütte 1.14 Köln, Nordrhein-Westfalen 51063, DE. The company has employees across 1 continents, including Europe.

What is ZooRoyal's phone number?

You can contact ZooRoyal's main corporate office by phone at

+49-2405-699****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is ZooRoyal's official website and social media links?

ZooRoyal's official website is zooroyal.de and has social profiles on LinkedIn.

What is ZooRoyal's NAICS code?

ZooRoyal's NAICS code is 44-45 - Retail Trade.

How many employees does ZooRoyal have currently?

As of October 2025, ZooRoyal has approximately 83 employees across 1 continents, including Europe. Key team members include Head Supply Chain Management & Master Data: B. K.Head Of Category Management Non-Food: D. L.Master Data Manager: K. E.. Explore ZooRoyal's employee directory with LeadIQ.

What industry does ZooRoyal belong to?

ZooRoyal operates in the Retail industry.

What technology does ZooRoyal use?

ZooRoyal's tech stack includes Facebook PixelSAP SuccessFactorsGoogle Data StudioTableauCloudflareIBM SPSSInforstyled-components.

What is ZooRoyal's email format?

ZooRoyal's email format typically follows the pattern of F.Last@zooroyal.de. Find more ZooRoyal email formats with LeadIQ.

When was ZooRoyal founded?

ZooRoyal was founded in 2008.

ZooRoyal

Q: What is ZooRoyal's official website and social media links?

ZooRoyal's official website is zooroyal.de. ZooRoyal has social profiles on LinkedIn.

Q: How many employees does ZooRoyal have currently?

ZooRoyal has approximately 83 employees.

Q: What technology does ZooRoyal use?

ZooRoyal's tech stack includes Infor, Backbone.js, Cloudflare Web Optimizations, Cloudflare Bot Management, DocuSign.

RetailGermany51-200 Employees

Der Fachändler für alle individuellen Lebensstile mit Haustier

Die ZooRoyal Petcare GmbH ist ein Fachhändler für Heimtierbedarf mit Sitz in Köln und seit 2014 ein Unternehmen der REWE Group. Gegründet im Jahr 2008 ist ZooRoyal mit rund 12.000 Artikeln Deutschlands drittgrößter Heimtierhändler für Futter und Zubehör und bietet jedem einzelnen Tier-Mensch-Team genau das, was es braucht.
Neben dem Online-Shop findet man ZooRoyal auch in REWE- und PENNY-Märkten. Seit 2022 macht sich ZooRoyal auch auf der Fläche breit. Die stationären Tierfachmärkte kann man aktuell in Hamburg-Niendorf, Hamburg-Stellingen, Norderstedt und Elmshorn besuchen.

Die Mission: Den individuellen persönlichen Lifestyle mit Tier ermöglichen. ZooRoyal ist Ideengeber für einen spannenderen Alltag mit Tier und steht jedem Tier-Mensch-Team als persönlicher Begleiter mit dem Ziel zur Seite, individuelle Kundenbedürfnisse zu befriedigen. Fachliche Kompetenz wird dabei in den unzähligen Online-Magazin-Beiträgen bewiesen. Dort kommen Tierexpert:innen und Tierärzt:innen zu Wort und beantworten alle Fragen zu Haltung, Pflege, Gesundheit und Ernährung. Neben ausführlichen Portraits der beliebtesten Hunde- und Katzenrassen, findet man dort auch zahlreiche Tipps und Tricks rundum das Zusammenleben mit Haustieren.

ZooRoyal fühlt euch!

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ZooRoyal's Email Address Formats