Market Focus Zubia People & Business operates in the business consulting and services sector, offering solutions to enhance client relationships and improve sales metrics. This focus indicates a strong potential to cross-sell digital transformation and customer engagement tools to similar organizations seeking growth.

Growth Potential With an estimated revenue between one and ten million dollars and a small team of 11 to 50 employees, Zubia is likely in an expansion phase. This presents opportunities to introduce scalable solutions that support their growth trajectory and market penetration efforts.

Technology Stack The company's integration of advanced marketing and communication tools such as HubSpot Content Hub, Aircall, and Google Workspace suggests openness to adopting new digital platforms, making them receptive to innovative technologies that optimize customer engagement and operational efficiency.

Part of Larger Group As part of the Digixem360 group and affiliated with the Italian DIGITAL360, Zubia benefits from a broader network and resources, opening avenues for partnerships, joint ventures, or referral opportunities with other entities within this ecosystem.

Competitive Positioning Positioned alongside similar mid-sized firms like SuccessFactors and Rippling, Zubia can leverage its niche focus on strengthening organizational relationships. Tailoring solutions to enhance client retention and reactivation offer a strategic sales angle to differentiate from larger competitors.