Sustainability-driven luxury brand 1 Hotels is the world's first mission-driven luxury brand, emphasizing sustainability in its operations. This focus on sustainability can be leveraged as a unique selling point to attract environmentally conscious customers and partners.

Strategic location in Miami Located in Miami, a prominent tourist destination, 1 Hotels has a strategic location that can attract a high volume of potential customers. This location advantage can be capitalized on by targeting tourists and business travelers visiting the area.

Robust technology stack 1 Hotels utilizes a robust technology stack including Zoho PageSense, Salesforce, and social media platforms. Leveraging these technologies can enhance customer engagement, streamline operations, and personalize guest experiences, providing a competitive edge in the hospitality industry.

Significant revenue potential With estimated revenue between $100 million to $1 billion, 1 Hotels demonstrates significant financial strength in the hospitality sector. Targeting high-net-worth individuals and corporate clients can capitalize on the potential for large transactions and partnerships.

Distinguishing from competitors In a market with established competitors like InterContinental Hotels & Resorts and Belmond, 1 Hotels can differentiate itself through its sustainability focus, location advantages, and innovative technology integration. Emphasizing these unique selling points can help in standing out and attracting customers seeking a distinctive hospitality experience.