Insights

Local audience focus Leverage 100.7 The Bay’s position as Baltimore’s Rock Classics station to offer local advertisers highly targeted reach within a qualified listener base, emphasizing on-air, online, and onsite promotion bundles.

Integrated media Position combined digital and radio campaigns as a powerful strategy, leveraging the Nielsen insight cited by the company to upsell integrated packages that blend AM/FM with digital touchpoints.

Growth opportunities Explore expansion into additional marketable events and promotions for local businesses, including event sponsorships, branded experiences, and promotional partnerships that align with rock heritage and community engagement.

Tech-enabled targeting Utilize the tech stack (Google Cloud, Google Tag Manager, Open Graph, etc.) to offer data-driven advertising solutions, retargeting, and measurable campaign analytics for advertisers seeking ROI visibility.

Mid-market potential Target small to mid-sized businesses in the Baltimore area with scalable media packages, leveraging the 1M–10M revenue range to tailor budget-friendly plans that still deliver broad local impact.

Similar companies to 100.7 The Bay

100.7 The Bay Tech Stack

100.7 The Bay uses 8 technology products and services including WordPress, AngularJS, core-js, and more. Explore 100.7 The Bay's tech stack below.

  • WordPress
    Content Management System
  • AngularJS
    Javascript Frameworks
  • core-js
    Javascript Libraries
  • Elementor
    Page Builders
  • HSTS
    Security
  • Bootstrap
    UI Frameworks
  • GoDaddy
    Web Hosting
  • Twitter
    Widgets

Media & News

100.7 The Bay's Email Address Formats

100.7 The Bay uses at least 1 format(s):
100.7 The Bay Email FormatsExamplePercentage
FLast@thebayonline.comJDoe@thebayonline.com
92%
FMLast@thebayonline.comJMDoe@thebayonline.com
8%

Frequently Asked Questions

What is 100.7 The Bay's official website and social media links?

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100.7 The Bay's official website is thebayonline.com and has social profiles on LinkedIn.

What is 100.7 The Bay's NAICS code?

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100.7 The Bay's NAICS code is 515 - Broadcasting (except Internet).

How many employees does 100.7 The Bay have currently?

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As of July 2026, 100.7 The Bay has approximately 22 employees across 1 continents, including North America. Key team members include Marketing Director: S. D.Principal: J. B.Account Executive: A. A.. Explore 100.7 The Bay's employee directory with LeadIQ.

What industry does 100.7 The Bay belong to?

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100.7 The Bay operates in the Broadcast Media Production and Distribution industry.

What technology does 100.7 The Bay use?

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100.7 The Bay's tech stack includes WordPressAngularJScore-jsElementorHSTSBootstrapGoDaddyTwitter.

What is 100.7 The Bay's email format?

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100.7 The Bay's email format typically follows the pattern of FLast@thebayonline.com. Find more 100.7 The Bay email formats with LeadIQ.

When was 100.7 The Bay founded?

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100.7 The Bay was founded in 1979.
100.7 The Bay logo

100.7 The Bay

Broadcast Media Production and DistributionUnited States11-50 Employees

100.7 The Bay is a United States-based broadcast media producer and distributor anchored in Baltimore, Maryland, known for presenting rock classics to local audiences. It supports local businesses by promoting them through on-air, online, and onsite promotions designed to reach a carefully targeted audience.

The target market comprises local businesses and events seeking paid media exposure within the Baltimore region. A 2023 Nielsen study notes the effectiveness of combining digital advertising with AM/FM radio, supporting a multi-channel approach. The company positions itself as a small to mid-sized operation within the U.S. broadcasting sector, emphasizing a local, audience-driven service model.

Section iconCompany Overview

NAICS Code
515 - Broadcasting (except Internet)
Founded
1979
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    100.7 The Bay's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    100.7 The Bay's revenue is estimated to be in the range of $1M$10M

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