Insights

Established Market Presence With a history dating back to 1956 and affiliations with major networks like CBS, ABC, and NBC, 12 On Your Side has a longstanding presence in the Richmond media landscape, making it a reliable platform for local advertising and brand visibility.

Moderate Revenue Range Generating between 10 to 50 million dollars annually, the company presents an opportunity for targeted digital and traditional advertising services, particularly tailored towards mid-sized media organizations.

Digital Infrastructure The use of advanced technologies such as Amazon CloudFront, AMP, and CDN services indicates a strong digital infrastructure, making the company receptive to modern digital marketing solutions and content distribution enhancements.

Growing Local Audience As a regional broadcast station with a rich history and community roots, there are opportunities to offer localized digital advertising, sponsorships, and community engagement solutions that resonate with their core viewers.

Industry Partnerships Operating within the competitive broadcast media sector alongside similar-sized companies, there are potential opportunities for collaborative advertising products, technology integrations, or content sharing initiatives that can expand their market reach.

Similar companies to 12 On Your Side

12 On Your Side Tech Stack

12 On Your Side uses 8 technology products and services including PubMatic, Taboola, Amazon CloudFront, and more. Explore 12 On Your Side's tech stack below.

  • PubMatic
    Advertising
  • Taboola
    Advertising
  • Amazon CloudFront
    Content Delivery Network
  • jQuery CDN
    Content Delivery Network
  • Open Graph
    Content Management System
  • AMP
    Javascript Frameworks
  • JSON-LD
    Javascript Frameworks
  • HSTS
    Security

Media & News

12 On Your Side's Email Address Formats

12 On Your Side uses at least 2 format(s):
12 On Your Side Email FormatsExamplePercentage
FLast@nbc12.comJDoe@nbc12.com
81%
First.Last@nbc12.comJohn.Doe@nbc12.com
11%
Last@nbc12.comDoe@nbc12.com
3%
FirstLast@nbc12.comJohnDoe@nbc12.com
3%
F.Last@nbc12.comJ.Doe@nbc12.com
1%
LFirst@nbc12.comDJohn@nbc12.com
1%

Frequently Asked Questions

Where is 12 On Your Side's headquarters located?

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12 On Your Side's main headquarters is located at 5710 Midlothian Turnpike, Richmond, VA 23225, US. The company has employees across 2 continents, including North AmericaAfrica.

What is 12 On Your Side's phone number?

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You can contact 12 On Your Side's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is 12 On Your Side's official website and social media links?

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12 On Your Side's official website is 12onyourside.com and has social profiles on LinkedIn.

What is 12 On Your Side's NAICS code?

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12 On Your Side's NAICS code is 515 - Broadcasting (except Internet).

How many employees does 12 On Your Side have currently?

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As of October 2025, 12 On Your Side has approximately 118 employees across 2 continents, including North AmericaAfrica. Key team members include Vice President & General Manager: K. G.Partner: D. D.Partner: D. D.. Explore 12 On Your Side's employee directory with LeadIQ.

What industry does 12 On Your Side belong to?

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12 On Your Side operates in the Broadcast Media Production and Distribution industry.

What technology does 12 On Your Side use?

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12 On Your Side's tech stack includes PubMaticTaboolaAmazon CloudFrontjQuery CDNOpen GraphAMPJSON-LDHSTS.

What is 12 On Your Side's email format?

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12 On Your Side's email format typically follows the pattern of FLast@nbc12.com. Find more 12 On Your Side email formats with LeadIQ.

When was 12 On Your Side founded?

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12 On Your Side was founded in 1956.
12 On Your Side

12 On Your Side

Broadcast Media Production and DistributionUnited States51-200 Employees

What would become 12 On Your Side signed on the air on Sunday, April 29, 1956. At the time, it was WRVA-TV and it was a CBS affiliate. Over the years that followed, the station was affiliated with CBS, ABC and finally NBC. Our history, and that of television in Richmond, is a story complete with corporate intrigue and government policy changes. 

One of the men who lived it, wrote it all down shortly before ...his death. "Roots to Satellites" is a history of TV in Richmond by Sanford Terry, the man who built what is now WWBT. From the corporate foot dragging that left WRVA third in the race, to the executive who felt the station should be built along the design of his "cow barn," it's a story we hope even non-broadcasters will find fun to read. Find the full story here: https://www.12onyourside.com/story/8129383/history-of-nbc12

Section iconCompany Overview

Headquarters
5710 Midlothian Turnpike, Richmond, VA 23225, US
Phone number
NAICS Code
515 - Broadcasting (except Internet)
Founded
1956
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $50M$100M

    12 On Your Side's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    12 On Your Side's revenue is estimated to be in the range of $50M$100M

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