2BMobile LLC
Marketing ServicesVermont, United States2-10 Employees
2BMobile LLC is a Vermont-based consultancy that specializes in B2B marketing operating at the intersection of operational technology (OT), information technology (IT), and manufacturing’s digital transformation. We serve solution providers, system integrators, and technology vendors who are navigating the rapid evolution and competitive disruption of the Industry 4.0 marketplace. With three decades of experience in the IT sector, 2BMobile founder Ray Stahl recognized the intersection of Operational Technology (OT) and Information Technology (IT) more than 15 years ago. During his tenure at KOTEM, a QVI International company, he witnessed the transition from isolated machine islands to integrated, networked systems. This evolution highlighted a critical demand for real-time factory-floor computing, alongside the integration of AI, machine learning, and analytics essential for advancing Industry 4.0. The Market Shift You Can’t Ignore The competitive landscape is fundamentally changing. Traditional manufacturing technology vendors—those with deep domain expertise in MES, SCADA, automation, and shop floor systems—now face a new wave of formidable competitors entering from the enterprise IT world. These IT giants bring advantages traditional OT vendors have never faced: established enterprise relationships, massive marketing budgets, trusted brand recognition with CFOs and CIOs, and the ability to position manufacturing technology as part of broader digital transformation initiatives.