Innovative Product Launches 2Performant's recent launch of the BusinessLeague gamified affiliate marketing platform and its integration with Shopify demonstrates a strong focus on innovative, scalable solutions that enhance user engagement and enable expansion into new markets. These developments present opportunities to target e-commerce platforms and digital marketing agencies seeking cutting-edge tools to boost client performance.

Strategic Market Expansion With plans to go global in 2024 and recent platform features like Coupon Code, 2Performant is positioning itself to attract merchants and affiliates across international markets. This expansion strategy provides avenues for sales teams to connect with international e-commerce companies and affiliate networks seeking localized or multilingual partnership opportunities.

Acquisition & Growth The acquisition of Profitshare signals a proactive approach to growing market share within the affiliate marketing space and suggests potential upsell or integration opportunities for partners interested in complementary services or expanded affiliate networks.

Technological Leadership Leverage 2Performant’s focus on advanced tracking and marketing technologies like Facebook Pixel, HubSpot, and ReCaptcha to pitch tailored, high-performance marketing solutions that drive measurable results for e-commerce clients and digital advertisers.

Market Position & Engagement Positioned as a public company on the Bucharest Stock Exchange with a focus on transparent sales results, 2Performant offers a compelling value proposition for investors and business partners looking for transparent, results-driven marketing collaborations and scalable affiliate programs within the tech sector.