4K Protocol

Technology, Information and InternetCalifornia, United States2-10 Employees

4K enables anyone to bring physical assets on-chain by transforming real-world items into physically-backed NFTs. We’re building a decentralized coordination layer for the physical world — a new Web3 primitive — transforming the way physical assets can interact with the blockchain and enabling humanity to transact in trustless, permissionless, and never-before-seen ways.

Imagine a global network with thousands of nodes, each responsible for ensuring that a physical asset stored on the blockchain is legitimate, accessible, and protected. We’re building this foundational protocol along with a suite of applications that can run on top of it — starting with a marketplace for physically-backed NFTs.

Why what we’re building matters:

* We’re creating digital property rights for physical assets
* Dramatically more efficient marketplace transactions — lower fees, no managing physical inventories
* Secure and insured storage — keep your assets on-chain, not collecting dust in your house
* Collateralize and take loans against your physical assets using Decentralized Finance applications
* Bring your Physical Assets into the Metaverse, online games, and state-of-the-art Web3 applications
* Form DAOs to Acquire Physical Assets

We have backgrounds as NASA JPL engineers, DEFCON CTF winners, and Wharton & Harvard graduates. We raised $3M from several of the world's top blockchain VCs (Electric Capital, Consensus Capital, Crosscut VC, and more) and angel investors.

"Everything around you that you call life was made up by people that were no smarter than you. And you can change it, you can influence it... Once you learn that, you’ll never be the same again.” ― Steve Jobs

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