Insights

Strong Industry Recognition Merkle Loyalty Solutions has been recognized as a leader and strong performer by Forrester Research, showcasing its credibility and proven expertise in customer loyalty management, which can appeal to companies seeking trusted digital marketing and loyalty service providers.

Comprehensive Platform Offering With its SaaS platform LoyaltyPlus™ combined with strategic consulting, platform integration, and advanced analytics, the company offers a full-spectrum loyalty solution that can be tailored to diverse client needs, providing opportunities for upselling or expanding existing client engagements.

Global Performance Presence Operating across North America, Europe, and Asia with over 4,100 employees, Merkle’s extensive reach and data-driven marketing capabilities make it an attractive partner for multinational brands seeking consistent, localized customer loyalty strategies across markets.

Recent Industry Insights The launch of influential industry reports such as “The Great Loyalty Reset” demonstrates thought leadership and a commitment to innovative insights, positioning Merkle as a strategic advisor and opening doors to client consulting opportunities interested in market trends.

Funding and Growth Potential With recent funding of $5 million, Merkle Loyalty Solutions is positioned for continued investment in technology and expansion, making it an appealing strategic partner for organizations looking for innovative loyalty solutions supported by a stable growth trajectory.

500friends Tech Stack

500friends uses 8 technology products and services including AppNexus, Google Fonts API, jQuery, and more. Explore 500friends's tech stack below.

  • AppNexus
    Advertising
  • Google Fonts API
    Font Scripts
  • jQuery
    Javascript Libraries
  • Pardot
    Marketing
  • Google Tag Manager
    Tag Management
  • Bootstrap
    UI Frameworks
  • Google Analytics
    Web Analytics
  • Facebook
    Widgets

500friends's Email Address Formats

500friends uses at least 1 format(s):
500friends Email FormatsExamplePercentage
First@500friends.comJohn@500friends.com
44%
First.Last@500friends.comJohn.Doe@500friends.com
6%
First@500friends.comJohn@500friends.com
44%
First.Last@500friends.comJohn.Doe@500friends.com
6%

Frequently Asked Questions

Where is 500friends's headquarters located?

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500friends's main headquarters is located at 405 Howard St. Ste. 675 San Francisco, CA 94105 US. The company has employees across 4 continents, including AsiaNorth AmericaEurope.

What is 500friends's phone number?

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You can contact 500friends's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is 500friends's official website and social media links?

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500friends's official website is 500friends.com and has social profiles on LinkedIn.

What is 500friends's SIC code NAICS code?

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500friends's SIC code is 9999 - Nonclassifiable Establishments NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does 500friends have currently?

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As of October 2025, 500friends has approximately 51 employees across 4 continents, including AsiaNorth AmericaEurope. Key team members include Principal Software Engineer: L. C.Business System Analyst: J. B.. Explore 500friends's employee directory with LeadIQ.

What industry does 500friends belong to?

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500friends operates in the IT Services and IT Consulting industry.

What technology does 500friends use?

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500friends's tech stack includes AppNexusGoogle Fonts APIjQueryPardotGoogle Tag ManagerBootstrapGoogle AnalyticsFacebook.

What is 500friends's email format?

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500friends's email format typically follows the pattern of First@500friends.com. Find more 500friends email formats with LeadIQ.

How much funding has 500friends raised to date?

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As of October 2025, 500friends has raised $5M in funding. The last funding round occurred on Mar 12, 2013 for $5M.

When was 500friends founded?

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500friends was founded in 2010.

500friends

IT Services and IT ConsultingCalifornia, United States51-200 Employees

Merkle Loyalty Solutions, formerly 500friends,  is a leader in customer loyalty marketing solutions. Clients depend on us to help them develop and execute a differentiated and impactful customer loyalty strategy that delivers the business results they expect. Merkle Loyalty Solutions is recognized by Forrester Research as a Strong Performer in The Forrester Wave™: Customer Loyalty Solutions, Q3 2017, and as a Leader and received the highest overall score in The Forrester Wave™: Customer Loyalty Solutions For Midsize Organizations, Q1 2016.

The end-to-end loyalty services Merkle Loyalty Solutions offer include: 
- Strategic consulting 
- SaaS loyalty platform named LoyaltyPlus™
- Platform integration
- Program management and support 
- Advanced analytics 

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. With more than 4,100 employees, the Merkle team is based in Columbia, MD, with 16 additional offices in the US and 8 offices in Europe and Asia. In 2016, the agency joined the Dentsu Aegis Network. Learn more about Merkle Loyalty Solutions at www.500friends.com.

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We're hiring! Please check out our openings at: www.500friends.com/who-we-are/careers

Section iconCompany Overview

Headquarters
405 Howard St. Ste. 675 San Francisco, CA 94105 US
Phone number
SIC Code
9999 - Nonclassifiable Establishments
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2010
Employees
51-200

Section iconFunding & Financials

  • $5M

    500friends has raised a total of $5M of funding over 6 rounds. Their latest funding round was raised on Mar 12, 2013 in the amount of $5M.

  • $1M$10M

    500friends's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $5M

    500friends has raised a total of $5M of funding over 6 rounds. Their latest funding round was raised on Mar 12, 2013 in the amount of $5M.

  • $1M$10M

    500friends's revenue is estimated to be in the range of $1M$10M

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