Insights

Audience Reach A design and architecture focused media brand with a significant audience in creative sectors presents opportunities for targeted advertising, sponsorships, and branded podcasts within design, architecture, and related lifestyle verticals.

Monetization Readiness Revenue in the mid-range suggests established monetization channels; explore expanded ad solutions, premium sponsorships, and cross-platform offerings (website, podcast distribution, email newsletters, and e-commerce integrations).

Tech Stack Synergy Current use of WordPress, Google Workspace, and analytics/tag management tools indicates openness to SaaS integrations, data-driven marketing, and scalable content workflows that can support enhanced adtech, CRM, and analytics partnerships.

Small but Focused With a lean team, partnerships that reduce overhead and provide turnkey solutions (content collaboration, turnkey production support, and managed campaigns) can be highly attractive to maximize ROI.

Competitive Positioning Operating in a niche with peers of varying scale, there is room to differentiate through exclusive content collaborations, limited-edition sponsorships, and audience engagement events that leverage the show’s design and architectural storytelling.

Similar companies to 99% Invisible

99% Invisible Tech Stack

99% Invisible uses 8 technology products and services including Google AdSense, RSS, WordPress, and more. Explore 99% Invisible's tech stack below.

99% Invisible's Email Address Formats

99% Invisible uses at least 4 email formats:
99% Invisible Email FormatsExamplePercentage
First@99pi.orgJohn@99pi.org
65%
First.Last@99pi.orgJohn.Doe@99pi.org
35%
First@99percentinvisible.orgJohn@99percentinvisible.org
80%
First.Last@99percentinvisible.orgJohn.Doe@99percentinvisible.org
20%

Frequently Asked Questions

What is 99% Invisible's official website and social media links?

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99% Invisible's official website is 99percentinvisible.org and has social profiles on LinkedIn.

How much revenue does 99% Invisible generate?

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As of August 2026, 99% Invisible's annual revenue is estimated to be $25M - $50M.

What is 99% Invisible's NAICS code?

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99% Invisible's NAICS code is 51211 - Motion Picture and Video Production.

How many employees does 99% Invisible have currently?

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As of August 2026, 99% Invisible has approximately 17 employees across 2 continents, including North America and Europe. Key team members include Host: R. M. and Audio Producer: T. S. Explore 99% Invisible's employee directory with LeadIQ.

What industry does 99% Invisible belong to?

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99% Invisible operates in the Media Production industry.

What technology does 99% Invisible use?

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99% Invisible's tech stack includes Google AdSense, RSS, WordPress, OneTrust, Shopify, Google Workspace, Really Simple Discovery and Google Tag Manager.

What is 99% Invisible's email format?

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99% Invisible's email format typically follows the pattern of First@99pi.org. Find more 99% Invisible email formats with LeadIQ.

When was 99% Invisible founded?

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99% Invisible was founded in 2010.
99% Invisible logo

99% Invisible

Media ProductionCalifornia, United States11-50 Employees

99% Invisible is a small media production outfit based in Oakland, California, centered on a radio program about design and architecture. The show draws attention to the often overlooked activities that shape our built world and investigates how design decisions influence daily life. Its audience comprises listeners with an interest in design, architecture, and the behind-the-scenes processes that shape the environments people inhabit. By presenting thoughtful narratives about how spaces are conceived, built, and used, the program aims to illuminate the unseen factors that influence everyday surroundings. The company operates within the media production industry, focusing on design-centered storytelling in a format that explores the relationship between people, spaces, and their environments.

Section iconCompany Overview

NAICS Code
51211 - Motion Picture and Video Production
Founded
2010
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    99% Invisible's revenue is estimated to be in the range of $25M - $50M

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