Innovative Manufacturing Model 99Degrees offers a unique on-demand speed production model that enables brands to quickly produce accurate inventory, reducing overproduction and markdown risks. This agility appeals to forward-thinking activewear brands seeking rapid turnaround and minimal inventory wastes, presenting opportunities for partnerships focused on just-in-time manufacturing solutions.

Technology Integration The company's focus on developing technology-integrated apparel positions it to collaborate with tech companies and brands looking to innovate in wearable tech, smart clothing, or performance-enhancing apparel, opening avenues for joint ventures or technology-driven product launches.

Market Positioning With a strong presence in the performance activewear segment and proximity to manufacturing hubs in the US, 99Degrees is well-positioned to serve domestic brands aiming for faster delivery times and quality assurance, creating sales opportunities with emerging domestic brands seeking reliable and agile manufacturing partners.

Community and Industry Focus Located in Lawrence, Massachusetts, known for industrial innovation, the company's commitment to rebuilding American manufacturing offers a narrative that could appeal to brands with a focus on local sourcing and sustainability, enabling sales pitches centered on local economic impact and sustainable practices.

Growth Potential While currently generating between 1 to 10 million dollars in revenue with a relatively small staff, there is significant potential for expansion through strategic partnerships, especially with brands seeking to scale rapidly while maintaining high-quality, tech-driven manufacturing standards.