Market Expansion Potential A Better Solution Home Care has expanded its franchise locations across multiple regions in Florida including Sarasota, Hillsborough, Venice, Punta Gorda, and Palm Beach, indicating a growth strategy that could open additional markets for new franchisees or partnership opportunities.

Service Diversification The company's expansion into medical services since 2016 presents an opportunity to target clients seeking integrated home health and medical care, appealing to health systems and insurance providers looking for comprehensive home care solutions.

Technology Utilization Utilizing platforms like Microsoft Azure, Microsoft IIS, and various security tools shows a commitment to modern, secure technology infrastructure, which can be leveraged to improve telehealth offerings and remote patient management services.

Competitive Positioning With a mid-sized employee base and revenue under ten million dollars, the company is well-positioned to compete with larger firms by emphasizing personalized, high-quality home care services, appealing to clients who value tailored and discreet care experiences.

Growth and Partnerships The company's franchise model and regional presence create pathways for strategic partnerships with local healthcare providers and community organizations, providing avenues to boost client acquisition and expand service offerings.