Expanding Industry Partnerships ABB Motors and Drives North America recently expanded its collaboration with Motion & Control Enterprises, now representing its full line of industrial instrumentation and level measurement products across key regional markets, indicating opportunities to cross-sell complementary automation solutions.

Innovative Product Launches The company has introduced several advanced products recently, including electric vehicle fast chargers and high-performance variable-speed drives, signaling opportunities to target infrastructure projects and manufacturing sectors investing in energy efficiency and smart grid integrations.

Focus on Sustainability With the launch of MQTT-enabled electromagnetic flowmeters supporting water conservation efforts, there is potential to sell these environmentally focused products to municipal water utilities and environmental management firms emphasizing sustainable infrastructure.

Growth in Digital Connectivity The introduction of bidirectional connectivity in flowmeters and smart-grid compatible charging solutions highlights ABB’s focus on digital transformation, opening avenues to engage clients seeking IoT-enabled automation and intelligent system integrations within industrial and municipal sectors.

Strategic Market Positioning As a key player with a revenue range of 500 million to 1 billion and a substantial workforce, ABB is well-positioned to target large industrial enterprises and infrastructure projects that require reliable, high-quality automation components, especially in sectors embracing Industry 4.0 technologies.