ABTA
Travel ArrangementsEngland, United Kingdom51-200 Employees
ABTA is a trade association serving UK travel agents, tour operators, and the wider travel industry, based in London. It positions itself as the largest travel trade body, counting more than 4,300 member brands, and its mission centers on raising standards and promoting a more sustainable travel sector while providing travelers with clear information and impartial guidance. The organization works with its members and with governments to support travelers and help them travel with confidence. ABTA supports its members with practical resources to run their businesses, including guidance on policy and regulatory matters, industry reports, and networking opportunities, as well as free services such as model terms and VAT advice, crisis assistance, an out-of-hours helpline, sustainability support, and financial protection options. In March 2025, ABTA launched an AI governance tool to help members use evolving technology in a compliant and responsible manner.
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