Market Presence A.C. Moore has historically operated 140 retail locations across the Eastern United States, focusing on arts and crafts products. Although recent store closures suggest a shift away from physical retail, there remains potential in re-engaging with their customer base through online channels and alternative distribution methods.

E-commerce Transition The company partnered with Zibbet for online marketplace operations before shutting down its retail stores, indicating a strategic move toward digital platforms. This presents opportunities to offer digital marketing, platform management, or marketplace integration services to aid in their e-commerce recovery or expansion.

Customer Engagement A.C. Moore organizes in-store events and programs that foster community and customer loyalty. Developing digital engagement tools, virtual classes, or creative content solutions could help rekindle customer interaction and increase brand loyalty in the post-store era.

Product Expansion With a broad SKU offering including custom framing and a diverse arts and crafts inventory, there is potential to introduce branded educational, subscription, or DIY kits tailored for a growing online DIY market, catering to creative consumers seeking convenient creative solutions.

Technology Leveraging Utilizing their existing tech stack—such as Google Analytics and New Relic—can help identify customer trends and optimize online sales channels further. Offering advanced analytics, personalization, or marketing automation solutions could support their digital growth strategies.