Innovative Pet Tech Actijoy offers a comprehensive IoT-based solution that combines smart collars, Wi-Fi food and water bowls, and an app to monitor and improve canine health, providing a unique value proposition in the pet tech market.

Market Recognition With accolades such as being among the top 25 IoT finalists at the 11th IOT/WT Innovation World Cup and media features like Forbes, Actijoy has established a credible brand presence, opening avenues for partnerships and investor interest.

Early Market Entry Having been recognized as a top European startup and featured in industry rankings, Actijoy is positioned as an innovative player, making it attractive for early adopters and tech-savvy pet owners seeking advanced health monitoring solutions.

Growing Consumer Demand The emphasis on health and obesity management aligns with increasing consumer awareness and desire for preventive pet healthcare, suggesting opportunities for targeted sales to health-conscious pet owners.

Potential Expansion With a small team and existing technological infrastructure, Actijoy can expand its product line or market reach through strategic partnerships, increasing sales channels and regional presence in the pet health sector.