AdAdapted Employee Directory
Advertising ServicesMichigan, United States51-200 Employees
AdAdapted is a mid-sized advertising services company based in Ann Arbor, Michigan. It specializes in commerce media, using a patented approach to turn ad impressions into attributable conversions by connecting ads with a network of pre-shop planning apps and retail media integrations. The firm targets consumer packaged goods brands and agencies seeking to reach shoppers as they plan and make purchase decisions. AdAdapted positions itself as a platform that links shopper intent to action across channels and shopping moments, emphasizing measurable outcomes. A recent development includes a strategic partnership with Pepper, the recipe-sharing app, intended to connect brands with home cooks at the moment they are discovering new recipes and planning meals.
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