High-value partnerships Recent collaboration with Merlin Entertainments for LEGOLAND Galacticoaster indicates appetite for high-tech, experiential campaigns and cross-brand partnerships. This suggests sales opportunities in experiential entertainment, theme parks, and family-focused brands seeking innovative storytelling and tech-enabled experiences.

Emotional branding strength Positioning as a creative company that puts feeling first and delivers emotionally charged campaigns highlights appeal to brands aiming to differentiate through narrative-driven advertising and emotionally resonant brand building across sectors like consumer goods, entertainment, and lifestyle.

Leadership transition Executive leadership changes, with Miranda Hipwell appointed as CEO, may open doors for new business conversations, governance-focused partnerships, and renewed agency-client alignment strategies. Use this momentum to re-engage prospects seeking refreshed agency relationships.

Scale and capability Mid-sized agency (201-500 employees) with a revenue range of 100–250 million signals capacity for large-scale campaigns while maintaining agility. Target mid-to-large brands needing integrated, creative-led solutions without the overhead of larger holding groups.

Tech-enabled creativity Diverse tech stack including Power BI, cloud security, and web technologies suggests strong data-driven creative capabilities. Leverage to pitch for analytics-driven campaigns, ROI measurement, and MARTECH integrations for clients seeking measurable impact.