Adcuratio Media Inc. Email Format
Advertising ServicesNew Jersey, United States11-50 Employees
Adcuratio Media Inc. is a Princeton, New Jersey-based company operating in the Advertising Services sector, focusing on national linear television. It enables advertisers to run several different ad versions within one national TV spot, allowing audience-based targeting within broad national buys. This capability lets campaigns tailor messages to distinct household audiences while preserving national reach. The platform has been implemented with major networks and distributors, including ViacomCBS, FOX Networks, A+E Networks, and Univision. In January 2021, ViacomCBS and Adcuratio announced a collaboration that produced the first addressable impressions on the CBS broadcast network. Earlier, Adcuratio integrated with INVIDI Technologies to support versioning in households enabled for addressable TV, and partnered with A+E Networks and Dish Media in 2019 to offer multiple versions of national ads tailored to specific household footprints.