Dynamics Focus Leverage Adeaca’s deep Microsoft Dynamics 365 Finance alignment to upsell to existing D365 customers who need a true project-based ERP with integrated planning, execution, and financials.

Expansion Trajectory Recent launches such as Project Business Automation, Project Supply Chain, Project Breakdown Structure, and Project Modeler indicate an active expansion into end-to-end project systems, creating cross-sell opportunities with current Dynamics customers.

Niche Positioning Position Adeaca as a specialist for project-driven mid-market firms seeking one system and one source of truth, addressing gaps between project delivery and financials that are not well served by generic ERP vendors.

Partner Advantage Benefit from the founder’s Axapta roots and collaboration with the Microsoft ecosystem to win credibility; target Microsoft partners and system integrators for co-sell and implementation opportunities.

Industry Targeting Focus sales efforts on industries with complex projects such as construction, engineering, and professional services, highlighting PlanAutomate’s ability to unify scheduling, procurement, and finance within Dynamics 365 Finance to drive efficiency and visibility.