AdEspresso Employee Directory
Advertising ServicesLombardy, Italy2-10 Employees
AdEspresso is a small advertising services company based in Milan, Lombardy, Italy, focused on simplifying Facebook campaign management. Its platform enables users to run split tests across ad creatives and targeting options to identify the most effective combinations. It also offers conversion tracking on external websites to optimize for leads and customer acquisitions, not solely click-through rate. The company's offerings target advertisers seeking data-driven optimization of Facebook advertising, situating it in the social advertising technology space. In 2017, AdEspresso was acquired by Hootsuite, marking a notable development in its corporate history.