Expanded Service Portfolio Advanced Cabling's transition from traditional structured cabling to offering comprehensive building technology solutions such as CCTV, security, fire alarms, audio-visual, and access control creates cross-selling opportunities with clients seeking integrated security and communication systems.

Geographic Reach With operations across six locations in Arkansas, Oklahoma, and Missouri, the company has developed a regional footprint that can facilitate targeted marketing and service expansion efforts within the Mid-South and neighboring regions.

Growing Client Base Serving thousands of clients across more than 24 states, Advanced Cabling has demonstrated strong market penetration, indicating a demand for integrated technology solutions among a diverse range of commercial and institutional clients.

Mid-Size Market Position Positioned with revenue between $25M and $50M and a flexible technical service offering, the company is well-suited for upselling higher-value integrated systems to existing clients and expanding within mid-market segments.

Technology Stack Utilizing popular web analytics and development tools such as Google Analytics, Google Tag Manager, and New Relic, Advanced Cabling is leveraging digital tracking to optimize marketing strategies and identify new business opportunities based on client engagement metrics.