adWMG

Advertising ServicesCalifornia, United States51-200 Employees

adWMG, a division of WMG International, is a leading ad-tech company specializing in programmatic game promotion and monetization. The company connects direct game advertisers, including Xbox, PlayStation, and Steam, with the right audiences to maximize game visibility and player acquisition. At the same time, adWMG empowers direct publishers, SSPs, Ad Exchanges, and SDKs by unlocking incremental demand and driving revenue growth across web, mobile in-app, and CTV.

The company offers a comprehensive suite of monetization tools, with a key strength in global market reach and the high quality of our technical products. The adWMG system leverages user data from applications or websites to identify the most effective ads. This approach enhances revenue for publishers and SSPs by utilizing VAST, OpenRTB, Prebid, and JS Tags.

adWMG focuses on developing software solutions for programmatic monetization tailored to websites, mobile applications, and console game developers. According to BuiltWith open data, WMG International serves approximately 9,000 websites. Additionally, reputable open data sources indicate that the company supports over 10,000 mobile applications.

WMG International (adWMG) is an Official Google MCM partner, an IAB-certified tech vendor, TCF 2.2 compliant, TAG-verified, and a Prebid demand provider.

Locations:  
- 1801 Century Park East, Los Angeles, California, USA  
- 71-75 Shelton Street, London, United Kingdom  
- Klovskiy uzviz 7a, Kyiv, Ukraine

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