Market Expansion AES Brasil now operates in nine states with a diversified portfolio across wind, solar, and hydro, signaling opportunities in regional energy procurement, cross-state trading, and tailored renewable solutions for large industrial and commercial clients seeking stable, green power supply.

Scale & Growth As a leading player with 4.1 GW of average energy traded and a growing client base exceeding 1,500, there is a strong sales opening to upsell bundled energy services, demand response, and long-term PPAs to mid-to-large enterprises seeking predictable energy costs.

Strategic Merger The AES Brasil merger with AES Tietê to form a platform with 8.8 GW of renewable assets expands capabilities for comprehensive energy solutions, enabling cross-sell of integrated renewables, project financing, and advisory services to customers pursuing portfolio decarbonization.

Sustainability Value Auren’s emphasis on sustainability, ethics, safety, and social impact creates a compelling narrative for enterprise customers prioritizing ESG-aligned energy procurement, making it easier to position green PPAs, RECs, and sustainability reporting services.

Technology Enablement Existing tech stack and digital footprint present opportunities to offer enhanced customer experiences through online procurement platforms, data analytics-driven energy optimization, and measurable performance dashboards for large buyers seeking transparency and efficiency.