Strategic Acquisition Affinaquest was recently acquired by Kindsight, a leading provider of fundraising intelligence software, indicating an expanded market presence and potential for integrated solutions. This move suggests opportunities to develop joint offerings or target clients in the fundraising and institutional advancement sectors who may benefit from comprehensive data management and analytics tools.

Recognized Industry Leader Having been named Salesforce Education Partner of the Year and recognized as a top performer within the ISV ecosystem, Affinaquest demonstrates strong credibility and appeal within the education and nonprofit sectors, making it an attractive partner for organizations seeking validated solutions that enhance engagement and fundraising effectiveness.

Focus on Data & Analytics Specializing in audience affinity, predictive analytics, and relationship management, Affinaquest is positioned as a key provider for institutions aiming to maximize donor contributions and engagement through sophisticated, data-driven approaches, presenting a sales opportunity with organizations prioritizing advanced analytics solutions.

Expanding Governance With recent additions to its Board of Directors, including industry leaders Hilary Link and Tracy Futhey, Affinaquest is strengthening its strategic leadership, signaling growth ambitions and potential new initiatives suitable for organizations seeking innovative, high-level data strategies and enterprise governance tools.

Market Fit & Growth Supported by a revenue range of 25 to 50 million dollars and partnerships with major players like DonorSearch and Salesforce, Affinaquest presents a compelling growth story and a solid foundation for targeting middle-market educational and nonprofit institutions looking to upgrade their data management and constituent engagement capabilities.