Regional care network Affinity operates across Palm Beach, Broward, and Miami-Dade in Florida, linking resources of a world-renowned health system to homes in 60+ communities. Sales opportunity: cross-sell expanded partner programs with local hospitals and clinics within these counties.

Growth potential Workforce size ranges 51-200 with revenue between 10M-25M, indicating a modestly sized but scalable home care operation. Sales focus: offer scalable technology, onboarding support, and staffing solutions to accelerate growth alongside healthcare system collaborations.

Tech-enabled care Tech stack includes AWS, WordPress, PWA, and digital advertising tools, suggesting familiarity with cloud, web apps, and digital marketing. Sales angle: provide digital transformation services, patient engagement platforms, and secure data integration with partner institutions.

Clinical collaboration Describes clinical collaboration with regional leading medical institutions, aligning with hospital networks for quality in-home care. Sales angle: propose integrated care coordination tools, telehealth modules, and inter-operability solutions with hospital EHR systems.

Competitive landscape Across the sector with peers like BrightStar, Right at Home, and Home Instead; mid-market positioning but room to expand service lines. Sales opportunity: bundle value propositions such as caregiver training, compliance, and marketing collaborations to differentiate offerings.