Insights

International Expansion Affinity Petcare's recent partnerships in India and with global logistics providers like GXO highlight an active expansion strategy, presenting opportunities to collaborate on supply chain solutions and distribute new product lines in emerging markets.

Diversified Portfolio With a portfolio of over 8 innovative brands and presence across more than 70 countries, there is potential to develop targeted marketing campaigns and co-branding initiatives that leverage the company's broad product offerings and consumer reach.

Technological Adoption Utilization of advanced tech stacks such as Google Cloud, Salsify, and social analytics tools indicates an openness to digital innovation, presenting opportunities to propose solutions in e-commerce, customer engagement, and data-driven marketing strategies.

Market Positioning Operating in the competitive pet food segment with mid-sized revenues and a global footprint, Affinity Petcare can be targeted for premium ingredient sourcing, sustainable packaging solutions, or marketing partnerships that reinforce its brand values.

Industry Growth The pet food industry is expanding rapidly driven by increasing pet ownership and health-conscious consumers, creating opportunities for sales of new, health-focused ingredients, functional additives, or innovative packaging tailored to the evolving market trends.

Similar companies to Affinity Petcare

Affinity Petcare Tech Stack

Affinity Petcare uses 8 technology products and services including Como, Salsify, Google Workspace, and more. Explore Affinity Petcare's tech stack below.

Como
Account-based Marketing
Salsify
Digital Asset Management
Google Workspace
Email
SocialBakers
Influencer Marketing Software
Google Cloud
Infrastructure As A Service
Java
Programming Languages
Google Tag Manager
Tag Management
Nginx
Web Servers

Media & News

Affinity Petcare's Email Address Formats

Affinity Petcare uses at least 1 format(s):

Affinity Petcare Email Formats	Example	Percentage
FLast@affinity-petcare.com	JDoe@affinity-petcare.com	92%
FirstLast@affinity-petcare.com	JohnDoe@affinity-petcare.com	6%
First@affinity-petcare.com	John@affinity-petcare.com	1%
First.Last@affinity-petcare.com	John.Doe@affinity-petcare.com	1%

Frequently Asked Questions

Where is Affinity Petcare's headquarters located?

Affinity Petcare's main headquarters is located at 54-56 Plaça Europa Barcelona, Catalonia Spain. The company has employees across 4 continents, including EuropeSouth AmericaNorth America.

What is Affinity Petcare's phone number?

You can contact Affinity Petcare's main corporate office by phone at

+34-934-92-7****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Affinity Petcare's official website and social media links?

Affinity Petcare's official website is affinity-petcare.com and has social profiles on LinkedIn.

How much revenue does Affinity Petcare generate?

As of February 2026, Affinity Petcare's annual revenue is estimated to be $526M.

What is Affinity Petcare's SIC code NAICS code?

Affinity Petcare's SIC code is 2047 - Dog and Cat Food NAICS code is 722 - Food Services and Drinking Places.

How many employees does Affinity Petcare have currently?

As of February 2026, Affinity Petcare has approximately 937 employees across 4 continents, including EuropeSouth AmericaNorth America. Key team members include Ceo: T. B.Chief Executive Officer: X. S. T.Cio: A. R.. Explore Affinity Petcare's employee directory with LeadIQ.

What industry does Affinity Petcare belong to?

Affinity Petcare operates in the Food and Beverage Services industry.

What technology does Affinity Petcare use?

Affinity Petcare's tech stack includes ComoSalsifyGoogle WorkspaceSocialBakersGoogle CloudJavaGoogle Tag ManagerNginx.

What is Affinity Petcare's email format?

Affinity Petcare's email format typically follows the pattern of FLast@affinity-petcare.com. Find more Affinity Petcare email formats with LeadIQ.

When was Affinity Petcare founded?

Affinity Petcare was founded in 1963.

Affinity Petcare

Q: What is Affinity Petcare's official website and social media links?

Affinity Petcare's official website is affinity-petcare.com. Affinity Petcare has social profiles on LinkedIn.

Q: How many employees does Affinity Petcare have currently?

Affinity Petcare has approximately 937 employees.

Q: What technology does Affinity Petcare use?

Affinity Petcare's tech stack includes Siemens, Nginx, Conversio, Como, Microsoft Excel.

Food and Beverage ServicesCatalonia, Spain501-1000 Employees

Affinity Petcare is more than an international petfood company. For more than 60 years, we have been dedicated to nourishing healthy bonds between dogs, cats, and people to make the world a better place. 
We are very proud of our innovative brands which include: Ultima, Advance, Brekkies, Nature’s Variety, Nature’s Menu, Natural Trainer, Libra, and more. Currently, we have over 1,200 professionals working for this purpose from Barcelona, Paris, Milan, and London, as well as  4 production sites through which we supply the 70+ countries where our brands have a presence. 

So, what are you waiting for? Join our team to leave your footprint!

Legal: https://www.affinity-petcare.com/weareaffinity/es/nota-legal