Ecosystem Upsell Leverage the TELUS Agriculture integration to cross-sell the broader platform and services to Agrian clients, including cloud infrastructure, data analytics, and sustainability tools, while coordinating with partner resources like Prof. Consulting Group and My Emissions for joint go-to-market.

Sustainability Growth Position sustainability and emissions analytics as a core growth vector, offering integrated carbon accounting and ESG reporting for growers, powered by TELUS cloud capabilities and the My Emissions collaboration.

LATAM Expansion Target geographic expansion into Brazil and other LATAM markets by aligning with local distributors and growers, providing localized product offerings, compliance support, and regionally tailored go-to-market models.

Data and Cloud Capitalize on their modern cloud and data tooling to upsell advanced analytics, data integration services, and mobile field applications that improve decision making and operational efficiency.

Partner Driven Selling Emphasize a partner-led sales motion by leveraging existing alliances with TerrAvion, Independent Crop Inputs, and Prof. Consulting Group to co-sell solutions that combine imagery, advisory services, and implementation support.